Jonathan Maxim is the founder of Viral App Launch, where he helps tech startups and app founders scale to 10,000+ users and prepare for investor growth. Since 2016, Jonathan has worked with over 150 apps, specializing in user acquisition, monetization, and investor readiness—the core drivers of sustainable startup success.

His proven growth systems have delivered standout results, including leading TikTok's regional launches with 22,250 new users per month across the UK, USA, and Brazil; optimizing conversion strategy for Universal Music Group to increase annual revenue by $2.2 million; and helping HeyPal scale to one million users in just six months.

Jonathan works closely with both bootstrapped founders seeking smart, efficient growth and funded startups aiming for rapid, profitable scale. His mission is simple: help founders turn promising apps into scalable, revenue-generating businesses investors want to back.

During the show we discuss:

• Why most founders can build an app — but fail to get traction that investors trust
• Why 10,000 users is the statistical proof point that makes startups investable
• The importance of knowing your CAC (Customer Acquisition Cost) and LTV (Lifetime Value)
• How Jonathan split-tested his way to the messaging that converts founders
• Why traction must be measurable, repeatable, and scalable to raise capital
• The difference between building an app… and building an investor-ready business

Resources:
https://www.viralapplaunch.com/
@itsJmaxim on Instagram

Tillman Holloway is a former standout football player at the University of Texas, earning All-American honors and First-Team All-Big 12 recognition as a guard. Following his athletic career, he transitioned into entrepreneurship, building over a decade of experience in Bitcoin and blockchain technology.

He founded NFTglee to unlock real-world NFT utility powered by Bitcoin's scalability and now leads Arch Public, a trading technology company focused on delivering institutional-level automation to everyday traders.

Arch Public provides user-driven, rule-based trading strategies that remove emotion from decision-making and help traders perform consistently across market conditions. The company specializes in advanced futures and crypto algorithms, offering innovative tools for managing risk and opportunity as Bitcoin continues gaining traction within traditional finance and institutional markets.

During the show we discuss:

• Why most crypto traders lose money due to emotional decision-making — and how rule-based automation fixes that
• How Arch Public uses algorithmic strategies (including arbitrage and structured scaling) to outperform passive investing
• The importance of protecting cost basis and managing volatility in 24/7 crypto markets
• What "institutional-level automation" really means — and how retail traders can access it
• Why security matters: non-custodial design and never holding client funds
• How algorithmic trading is evolving as Bitcoin gains mainstream and institutional adoption

Resources:
https://archpublic.com/

Sam Kwak is a real estate investor, serial entrepreneur, author, and licensed pilot, best known as one half of the Kwak Brothers. His mission is simple but powerful: to help every American family achieve financial peace of mind. Through a portfolio of companies, Sam helps families pay off debt, make smarter investment decisions, and solve real-life financial challenges.

Sam immigrated to the United States from South Korea in 1999, settling in Chicago with his family. As the son of a church pastor, he grew up facing financial hardship while navigating language and cultural barriers. In 2012, Sam and his brother Daniel launched a mobile DJ business, which they later sold to begin their real estate investing journey in 2014. After years of struggle, they experienced a major breakthrough in 2017—scaling from zero to over 75 rental units in just one year.

Today, Sam educates and empowers investors worldwide through YouTube, live stages, and the FORCE Strategy, a system he co-created to acquire real estate without using personal cash or credit.

During the show we discuss:

• Sam's core strategy for helping families pay down their home loans dramatically faster
• How an offset mortgage works and how it keeps cash accessible while reducing interest
• Why most homeowners misunderstand and misuse HELOCs
• What a daily interest ledger is and how to use it to your advantage
• The meaning of "financial peace of mind" and why it's central to the Kwak Brothers' mission
• How immigrating to the U.S. shaped Sam's view on opportunity and entrepreneurship
• The struggles from 2014–2017—and what led to scaling from 0 to 75+ rental units in one year
• What the FORCE Strategy is and how it helps investors acquire property without using personal cash or credit
• How education, software, community, and income-producing assets work together to create lasting freedom

Resources:

https://acceleratedstrategies.com/

https://thekwakbrothers.com/