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The Business ATvantage

The Business ATvantage

De : Alisha M. Pennington MS ATC
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At the intersection of Athletic Training and Business, host Alisha M. Pennington, introduces and explores a variety of business topics and helps the listener discover how they relate to the profession of athletic training.ATvantage Podcast Network Direction Développement personnel Economie Management et direction Réussite personnelle
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    Épisodes
    • S05 Episode 9 - Sustaining Alignment in Athletic Training
      Jan 29 2026

      The most sustainable careers in athletic training aren’t built on hustle, titles, or nonstop output… they’re built on integration. When your values, identity, clinical practice, leadership habits, and professional goals align, you stop reacting to the profession… and you start shaping it.

      In this final episode of the season, we bring the entire PIVOT framework home with The Power of Integration; the discipline of sustaining alignment through real life changes, evolving priorities, leadership growth, and clinical evolution. We’ll unpack how misalignment causes friction and burnout, why “big opportunities” can still be the wrong choice, and how integrated leadership creates better outcomes for you, your team, and your community.

      You’ll leave with practical strategies for maintaining sustainability, building conviction, strengthening boundaries, and integrating a public health mindset; so you can do what matters most with consistency, curiosity, and purpose.

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      40 min
    • S05 Episode 8 - Executing and Sustaining Change in Athletic Training
      Jan 27 2026

      Change in athletic training doesn’t happen when a plan is written; it happens when that plan is executed, tested, and refined over time. Many athletic trainers stall not because they lack vision or strategy, but because sustaining change requires resilience, feedback, and consistent follow-through.

      In this episode, we break down what transformation actually looks like in athletic training. You’ll learn how to execute strategic pivots, navigate setbacks, and use data and feedback loops to refine systems over time. From emergency action plans to documentation culture and injury-prevention programs, this episode shows how real change is built through messy action, continuous improvement, and purposeful execution.

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      38 min
    • S05 Episode 7 - Strategic Planning in Athletic Training
      Jan 20 2026

      A clear vision is powerful, but without organization and strategy, it stays just an idea. Many athletic trainers work hard every day yet still feel reactive, stretched thin, or stuck because their daily actions aren’t aligned with their long-term goals.

      In this episode, we break down how strategic organization and planning turn vision into execution. You’ll learn how to create systems that support career growth, improve clinical outcomes, and protect your time and energy. From rehabilitation planning to long-term career development, this episode shows how intentional organization helps athletic trainers move from managing problems to building sustainable, high-impact systems.

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      39 min
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