The BrightBrief: AI SEO’s Quality Wall, Retail Media’s Rise, And Your 60-Minute Visibility Check
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The BrightBrief: AI SEO’s Quality Wall, Retail Media’s Rise, And Your 60-Minute Visibility Check
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In this episode of The BrightBrief, we dig into why cheap AI-written SEO content is starting to backfire and how growing companies can use AI without tanking their search visibility. You will hear a simple playbook for “AI for speed, humans for judgment” that keeps your content sounding like you, not like a bot.
We also walk through how media buyers are using AI search insights to understand audience intent, what Walmart’s ad surge tells us about the future of retail media, and why some founders are moving budget into unconventional but high-attention channels.
Finally, we share a 60-minute “AI Visibility Health Check” you can run on your own website to clean up technical SEO debt, plus one key data point and a quote that show how serious leaders are about reinvesting AI-driven efficiency into growth.
Listen in if you want practical, no-nonsense steps to keep your marketing sharp in an AI-heavy ad world.
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