Most personal branding advice is built for a quick hit. Lauren V. Davis learned long ago that lasting brands are built the way a record store builds loyalty: one relationship at a time.

Lauren is the founder of Lauren Davis Creative, where she helps experts build memorable personal brands, confident sales, and aligned, sustainable offers. She opened a brick-and-mortar record store at 19 and ran it as a community hub for well over a decade. She went on to build a nonprofit that grew to 1,000 business owners and earned senate recognition, and she hosts The Real Personal Branding Podcast, ranked in the top 2% worldwide. She’s also a featured expert in Reader’s Digest and HuffPost.

In this podcast swap, Dr. Brandi Sims returns the favor after joining Lauren’s show, and the two get into:

• What opening a record store at 19 teaches about building real community and trust
• Why “one-hit-wonder” tactics fall flat, and what to do instead
• How Lauren grew a nonprofit to 1,000 business owners and kept them engaged
• How to be visible without feeling self-promotional, especially for introverts and experts
• Authenticity vs. performance in an AI-saturated content landscape
• Lauren’s five-step framework for building professional influence

Whether you’re an expert who dreads self-promotion, a founder tired of chasing trends, or a communicator building a brand meant to last, this conversation is for you.

Connect with Lauren V. Davis
Website: laurendaviscreative.com
Instagram: @ldaviscreative
Podcast: The Real Personal Branding Podcast, available wherever you listen

Connect with Dr. Brandi Sims and Brandinc PR
Website: brandincpr.com
Instagram: @brandincpr
LinkedIn: Dr. Brandi Sims (@brandisimspr) and Brandinc PR
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One hundred New York Times bestsellers. That's not luck. That's a system, a standard, and 25 years of doing the work the right way.

In this episode of the Brandinc PR Podcast, Dr. Brandi Sims sits down with Heather Adams — Founder and CEO of Choice Media & Communications, 25+ year communications veteran, host of the Make Me Known podcast, founder of The Choice Summit, and the publicist behind more than 100 New York Times bestselling authors. Heather leads an all-female agency, mentors collegiate women, and has been featured on TODAY Parents, Tamron Hall, and Working Mother. Her firm is a Bulldog 100 Honoree — recognized as one of the fastest-growing businesses owned by University of Georgia alumni.

This episode is a candid, no-fluff conversation about what book publicity actually looks like behind the scenes — and what separates the authors who hit the list from the ones who don't.

In this episode, we cover:

• What a real, successful book launch looks like behind the scenes — and what most authors don't know until it's too late
• Why the best PR strategy in 2026 stacks legacy media AND new media
• The uncomfortable truth about authors who hire publicists and don't show up as partners
• What AI is doing to the publishing world — and what it means for book publicity
• The three questions every author should ask themselves before hiring a publicist
• What it actually takes to lead an all-female agency while putting family first

Whether you're an author, a thought leader, a PR professional, or an agency owner building something that lasts — this conversation is required listening.

🎙️ New episodes drop weekly. Subscribe, leave a review, and share with an author or communicator who needs to hear this.

RESOURCES + LINKS

Book Your PR Power Hour Session — If you're ready to cut through the noise and get a clear, strategic PR plan tailored to your brand, this 1:1 intensive session is the fastest way to work with Brandi. Start Here.

LIMITED TIME: Pitch Kit — $27 (Valued at $497) Get the exact tools, templates, and frameworks you need to position your brand for media opportunities and stand out in a crowded landscape here.

Get Brandi’s AI-Powered Tool For Pitching Media ⁠Right Here⁠. Use code BIPR to get $50 off your first month! Revamp Your Business Foundation with our exact automation tool that streamlines communications from prospects to media bookings in minutes. ⁠Start For Free⁠.

⁠Sign Up for Our Free Weekly Newsletter⁠ and get bi-weekly insights on brand strategy, PR trends, and business growth.
Drop us a review and we’ll send you our 5 Things You Must Have to Be A Media Magnet FREE (Value $297).

What does it actually take to lead at the intersection of creativity and business — and win at both?

In this episode of the Brandinc PR Podcast, Dr. Brandi Sims sits down with Joseph Nother — Chief Creative Officer, Co-CEO, Emmy Award winner, AIGA Hall of Fame inductee, and co-founder of PopFizz, an award-winning branded content production company. Joseph has spent his career solving complex challenges for global brands through the intersection of strategy, design, and technology — and his work has earned recognition from the American Advertising Federation, AIGA, and multiple Emmy Awards.

This episode is a masterclass in what visionary creative leadership actually looks like — and what it demands from the people who do it well.

In this episode, we cover:

• How Joseph leads as both Chief Creative Officer and Co-CEO simultaneously
• The biggest shift in how brands approach storytelling and creative strategy today
• Behind the scenes of Tennessee Valley Uncharted — the branded content project that changed his approach to storytelling
• Where the irreplaceable human element lives in an age of AI-generated content
• What a first conversation with a brand that has no creative strategy actually looks like
• What visionary creative leadership will require five years from now

Whether you're a PR pro, a brand strategist, a creative leader, or a communicator trying to build work that actually wins — this episode gives you the framework to think bigger.

🎙️ New episodes drop weekly. Subscribe, leave a review, and share with a creative leader who needs to hear this.

RESOURCES + LINKS

Book Your PR Power Hour Session — If you're ready to cut through the noise and get a clear, strategic PR plan tailored to your brand, this 1:1 intensive session is the fastest way to work with Brandi. Start Here.

LIMITED TIME: Pitch Kit — $27 (Valued at $497) Get the exact tools, templates, and frameworks you need to position your brand for media opportunities and stand out in a crowded landscape here.

Get Brandi’s AI-Powered Tool For Pitching Media ⁠Right Here⁠. Use code BIPR to get $50 off your first month! Revamp Your Business Foundation with our exact automation tool that streamlines communications from prospects to media bookings in minutes. ⁠Start For Free⁠.

⁠Sign Up for Our Free Weekly Newsletter⁠ and get bi-weekly insights on brand strategy, PR trends, and business growth.
Drop us a review and we’ll send you our 5 Things You Must Have to Be A Media Magnet FREE (Value $297).