What does it actually take to build a seven-figure coaching practice without piling on more frameworks, tools, or shiny objects?

In this episode, EOS legend Walt Brown, known affectionately in the EOS community as “Uncle Walt,” shares why the biggest breakthrough in his practice didn’t come from adding more, but from going deeper. We explore what true EOS mastery looks like in practice and how committing fully to the EOS toolbox, rather than diversifying his offering, was the foundation of his seven-figure coaching practice. We unpack why most organizations haven’t finished EOS 1.0, how the 7 Critical Needs reveal the why behind VTH, and what it means for coaches to work themselves out of a job by graduating clients.

Biography

Walt Brown is one of the earliest EOS Implementers and a veteran business coach who has worked with over 200 leadership teams. Known throughout the EOS community for his belief that “the answer is in the tools,” Walt has built a seven-figure coaching practice by going deeper, not broader, into EOS mastery. He is the creator of the 7 Critical Needs framework and BITE7, which help leaders make organizational health measurable and align their teams around clarity, trust, and accountability.

Links

Connect with Walt on LinkedIn: https://www.linkedin.com/in/walt-brown-1b61894/

Learn more about Walt’s work with EOS: https://implementer.eosworldwide.com/walt-brown/

Learn more about the 7 Critical Needs: https://www.7criticalneeds.com/

Use code AC20 for 20% off Ninety: https://ninety.io

Join our community: https://www.linkedin.com/groups/16297012/

What if scaling your coaching practice isn’t about doing more but about doing less, better, and on purpose?

In this episode, Cam sits down with Andrew Gissal to unpack what it really means for coaches to stay in their lane. Andrew shares his journey from entrepreneur to Certified EOS Implementer, how his coaching practice emerged alongside another business, and why intentional design prevents burnout. They explore his three-day rhythm, planning capacity a year in advance, and why internal growth must come before external growth, along with the role of community, emotional energy in sessions, and the power of simplicity through elimination.

Biography

Andrew Gissal is a Certified EOS Implementer based in Greenville, South Carolina, and the host of Inside the 90, a podcast exploring the real-world impact of running businesses inside the 90-Day World of EOS. After building and leading a data services business, Andrew transitioned into coaching by working closely with leadership teams. Today, he helps leaders and coaches scale with clarity and intention by staying in their lane and doing what they do best.

Links

Connect with Andrew on LinkedIn: https://www.linkedin.com/in/andrewgissal/

Learn more about Andrew’s work with EOS: https://implementer.eosworldwide.com/andrew-gissal/

Learn more about Inside the 90: https://www.workwithwonder.com/podcast

Use code AC20 for 20% off Ninety: https://ninety.io

Join our community: https://www.linkedin.com/groups/16297012/

Ambitious coaches do not treat their practice like a side project. They run it with the same discipline, clarity, and intention they expect from their clients.

This conversation offers a rare behind the scenes look at what it takes to build and scale a truly ambitious coaching practice. Cullen Talley shares how he grew Exit Momentum from a solo practice into an elite multi coach firm, along with the practice management disciplines, business development strategies, and technology decisions that made it possible. Together, Cam and Cullen explore what separates hobbyist coaches from professionals, why practicing what you preach matters, and how mastery shows up in the way a coach runs their own practice.

Biography

Cullen Talley is the Founder and CEO of Exit Momentum and a seasoned business coach with deep experience building, scaling, and exiting companies. Known for his clarity, intensity, and results driven approach, Cullen helps owners create freedom by running healthier businesses and preparing intentionality for what comes next.

Links

Connect with Cullen on LinkedIn: https://www.linkedin.com/in/cullentalley/

Learn more about Exit Momentum: https://exitmomentum.com/

The Knowledge Portal on Ninety: https://www.ninety.io/features/knowledge-portal

Use code AC20 for 20% off Ninety: https://ninety.io

Access more content from Ambitious Coach: ambitiouscoachshow.com

Join our community: https://www.linkedin.com/groups/16297012/