Couverture de The Affiliation Podcast

The Affiliation Podcast

The Affiliation Podcast

De : Hugh Mulzac Shomi Patwary & Tash Patwary
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Introduction:
Welcome to "The Affiliation Podcast," your premier portal for mesmerizing dialogues, dynamic discussions, and extraordinary content that delves deep into the labyrinthine intricacies of our connections within the bustling worlds of business and entertainment. Your hosts, Shomi Patwary, Tash Patwary, and Hugh Mulzac, bring their diverse perspectives and collective wisdom, derived from two decades of shared experiences and networking.

As we navigate this thrilling journey, we invite you to accompany us, while we unravel the mystique behind prosperous partnerships and delve into the extraordinary strength of friendships and business relationships that we've forged over 20 remarkable years of camaraderie. Step into the realm of "The Affiliation Podcast," where every episode brings new insights into successful alliances and the resonating power of human connection.

© 2026 The Affiliation Podcast
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    Épisodes
    • Jay-Z & Pusha T In The Epstein Files, J. Cole's The Fall Off Rollout, Kendrick Gone Again & More
      Feb 1 2026

      The Epstein files are finally dropping, and the names being linked to the chaos are shaking the very foundation of the culture. From Jay-Z’s 90s associations to the $30,000 "opinion" bribe involving DJ Akademics, we’re breaking down the industry’s biggest fall from grace.

      In Episode 4 of the Affiliation Podcast, Octavian and H dive deep into the murky waters of the Jeffrey Epstein document release, questioning why certain political operatives and hip-hop icons like Jay-Z and Pusha T are appearing in tip-line accusations while other names remain redacted. We analyze the "pompous" nature of the current administration and how AI-driven redactions might be fueling a massive misinformation campaign. The conversation shifts to the current state of rap beef, dissecting the fallout of the Drake and Kendrick Lamar clash, the strategic "marketing" behind J. Cole’s The Fall Off rollout, and the shocking admission by DJ Akademics regarding paid positive sentiment for Lil Baby. Whether it’s the revival of the Harlem sound with Ferg or the business moves of Sydney Sweeney, we explore how the biggest stars are pivoting to stay on top in a fragmented culture.

      Timestamps:

      00:00 Surviving the 20-Inch Snowstorm
      01:30 The "Apocalypse" in the DMV
      02:15 Epstein Files: The Jay-Z & Pusha T Allegations
      03:02 Why Partnering with "Europeans" Always Ends This Way
      04:20 The Nas Blueprint: How Rappers Actually Get Rich
      05:30 Why the Breakfast Club Won’t Touch the Epstein News
      07:45 Pusha T & The Harvey Weinstein "Verse" Explained
      10:40 Political Operatives? Redactions & The Trump Strategy
      13:15 Rick and Morty & The "Pompous" Nature of Hollywood
      14:50 Chris Tucker, Brett Ratner, & The Victoria's Secret Scandal
      16:15 Bill Gates, Russian Hookers, & The $100K Condom Award
      18:40 Apologizing to Sydney Sweeney: An "Abject Failure" No More?
      20:10 A$AP Rocky & Rihanna: Moving with the Tides
      21:40 Bringing the Harlem Sound Back (Ferg vs. Cam’ron)
      24:10 The DJ Akademics & Lil Baby $30K Bribery Scandal
      28:40 Why Drake Never Has to Pay for Opinions
      30:30 "Not Like Us" vs. The History of Diss Tracks
      33:15 The Day Jay-Z Went After a "Lowest Point" Nas
      36:00 Mobb Deep & Alchemist: The Golden Era of Queensbridge
      41:40 J. Cole’s "Fall Off": Genius Marketing or a Real Apology?
      47:20 Why Drake is a Student of the Game (And Kendrick Isn't)
      52:10 Is The Game Challenging Kendrick Lamar Next?

      #EpsteinFiles #HipHopNews #DrakeVsKendrick #JCole #AffiliationPodcast #rapanalysis #nocoolpoints

      🎤 Subscribe for more real convos on culture, business, and current events.

      👍 Like, 💬 Comment, 🔔 Hit that bell – join the community!
      _______________________________________________________________
      Instagram (Octavion): https://www.instagram.com/octavionx/
      Instagram (Mike Wavs): https://www.instagram.com/mikewavs/
      Instagram (Hugh): https://www.instagram.com/idothis4thegram

      Get Affiliated!
      Website: https://affiliation-group.com/
      Instagram: https://www.instagram.com/affiliation.group
      X/Twitter: https://twitter.com/affiliation24

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      56 min
    • Affiliation Podcast Episode 3: Stop Paying To Market Your Music (Do This Instead)
      Jan 12 2026

      #affilliation #nocoolpoints #MusicMarketing #IndependentArtist #MusicBusiness #DameDash #spotify

      Stop trying to pay for marketing your music on social media. In this episode, we expose why the music is just the "Trojan Horse" and the real secret to building a fanbase in 2026.

      Is the streaming era over? In Episode 3 of the Affiliation/No Cool Points podcast, we pull back the curtain on the current state of the music industry. We dive deep into the controversy of AI-generated music flooding Spotify and why the Billboard charts are no longer a metric that matters for independent artists.

      We break down the "LaRussell Blueprint" versus the major label machine, explaining why building a personal brand is more profitable than chasing viral TikTok moments. We also expose the dark side of "burner account" marketing strategies and the use of bots to inflate streams. Finally, we have a raw conversation about the legacy of Dame Dash, the "Be Your Own Boss" toxicity, and revisit the legendary 2010 XXL Freshman cover to see who actually survived the game.

      Timestamps:

      00:00 - The problem with "Resold and Repod" beats
      04:15 - Is AI music a scam or the future?
      05:00 - Why Billboard charts don't matter anymore
      10:15 - The Taylor Swift vinyl strategy vs. Streaming
      12:20 - Nipsey Hussle’s $100 Mixtape & The Proud to Pay model
      16:50 - Why LaRussell is winning (The "GoFundMe" Debate)
      29:15 - The Golden Rule: Music is just the Trojan Horse
      33:50 - Why chasing viral moments kills your brand
      01:05:10 - Exposing the "Burner Account" TikTok strategy
      01:11:50 - The real reason artists sell their catalogs
      01:19:30 - Dame Dash, Jim Jones, and the "Boss" delusion
      01:38:00 - Re-grading the 2010 XXL Freshman Class (Drake, Cole, Nipsey)

      🎤 Subscribe for more real convos on culture, business, and current events.

      👍 Like, 💬 Comment, 🔔 Hit that bell – join the community!
      _______________________________________________________________
      Instagram (Octavion): https://www.instagram.com/octavionx/
      Instagram (Mike Wavs): https://www.instagram.com/mikewavs/
      Instagram (Hugh): https://www.instagram.com/idothis4thegram

      Get Affiliated!
      Website: https://affiliation-group.com/
      Instagram: https://www.instagram.com/affiliation.group
      X/Twitter: https://twitter.com/affiliation24

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      1 h et 52 min
    • Sydney Sweeney’s Marketing & Rollout for Her Movies is Failing (And We Know How to Fix It)
      Dec 28 2025

      #affilliation #nocoolpoints #MusicBusiness #MarketingStrategy #Charlemagne #IndependentArtist #HipHopPodcast

      Is the music industry dead or just changing hands? We break down Charlemagne’s $200M deal, the failure of modern movie marketing, and why chasing streams is keeping artists broke on Affiliation X N.C.P. Ep. 2.

      In this episode, we pull back the curtain on the current state of the entertainment business. We start by analyzing how modern record labels like TDE need to pivot to the "Kelloggs Model" of branding to survive. We then dive deep into the controversial marketing behind Sydney Sweeney’s latest projects and why leaning into your core audience—no matter who they are—is the only way to win.

      The conversation shifts to the financials of fame. We discuss the massive $200 million deal Charlemagne tha God closed and what it means for black ownership in media. Finally, we expose the harsh reality of streaming revenue, the "Akademiks Effect" on sales reporting, and why independent artists need to stop trying to be Drake and start studying the Direct-to-Consumer (DTC) blueprint used by artists like Russ and Nipsey Hussle.

      Timestamps:

      0:00 - No Mic, Just Vibes: Holiday Recap & Weather
      3:39 - The "Kelloggs Model": Why Labels Must Become Brands
      9:07 - Will AI Replace Creatives? (The Horse vs. Car Analogy)
      16:29 - Viral Rollouts vs. Flop Albums
      19:08 - The Sydney Sweeney Marketing Mistake
      33:22 - The Truth About Streaming Revenue & Vinyl Sales
      39:49 - Breaking Down Charlemagne’s $200M Deal
      51:59 - The "Akademiks Effect": Has YouTube Replaced A&Rs?
      55:52 - The Russ Blueprint vs. The Drake Blueprint
      1:01:33 - Reality Check: Do You Want Fame or Money?🎤

      Subscribe for more real convos on culture, business, and current events.

      👍 Like, 💬 Comment, 🔔 Hit that bell – join the community!
      _______________________________________________________________
      Instagram (Octavion): https://www.instagram.com/octavionx/
      Instagram (Mike Wavs): https://www.instagram.com/mikewavs/
      Instagram (Hugh): https://www.instagram.com/idothis4thegram

      Get Affiliated!
      Website: https://affiliation-group.com/
      Instagram: https://www.instagram.com/affiliation.group
      X/Twitter: https://twitter.com/affiliation24

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      1 h et 5 min
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