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The Advisors Business Hour

The Advisors Business Hour

De : Sherry Sarver Johnson and Jeff Mount
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 The Advisors Business Hour Podcast: The Heart & Hustle of Building a Great Advisory Business.

We aim to empower financial advisors with the knowledge, tools, and inspiration they need to build thriving practices that serve their clients exceptionally well while creating
sustainable success for themselves.

Created by Jeff Mount, Financial Advisor & Growth Strategist, and hosted by Sherry Sarver Johnson, or BraveHeartsTV; this podcast is where financial advisors gain proven strategies, real-world stories, and ethical growth frameworks to scale with purpose and confidence.

Through expert insights, advisor spotlights, and case studies, we bridge the gap between purpose-driven marketing and modern growth tactics. Each episode is designed to help advisors:

-Differentiate themselves in a crowded marketplace
-Attract and retain ideal clients
-Learn practical strategies they can put to work immediately
-Explore powerful growth tools like the Sponsor Method

🎙️ Signature segments include Jeff’s Growth Blueprint, Advisor Spotlights, Success Stories, and Toolbox Tuesdays.

If you’re a financial advisor who wants to grow your practice ethically, sustainably, and profitably, this is your hour.

👉 Learn more at AdvisorsBusinessHour.com | 👉 Info@AdvisorsBusinessHour.comAdvisors Business Hour Direction Economie Management et direction Marketing et ventes
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    Épisodes
    • Advisors Websites That Win | Clear Niche, Clear CTA, Clear Next Step

      Advisors Websites That Win | Clear Niche, Clear CTA, Clear Next Step
      Jan 22 2026
      Most advisor websites are doing one job: proving you exist. But a great website does something very different. It creates trust fast, speaks directly to your best-fit client, and builds an actual pipeline you can nurture. In this episode of The Advisors Business Hour, Sherry Sarver Johnson sits down with Jeff from Caddis, LLC to break down what makes an advisor website work in 2026, and what quietly kills credibility. You will learn:
      • Why “electronic business card” sites lose opportunities
      • The fastest trust builders: tone, clarity, and client-first language
      • Why niching down beats trying to appeal to everyone
      • The silent killers: dated templates, complicated navigation, no CTA
      • How SEO and “ranking in AI” changes the website game
      • Why a funnel helps, and why the buyer journey is never linear
      • A website is not a credential. It is the first step of trust-building. Advisors Business Hour Episode 4
      • Most advisor sites are advisor-centric. Convert to client-centric language and outcomes. Advisors Business Hour Episode 4
      • Niching down is not limiting. It reduces competition and increases relevance. Advisors Business Hour Episode 4
      • Visual credibility matters, but messaging must match the design. Advisors Business Hour Episode 4
      • Decide the website’s primary goal: organic client growth vs advisor recruiting. Advisors Business Hour Episode 4
      • The funnel is useful when it separates marketing (attract, qualify) from sales (convert). Advisors Business Hour Episode 4
      • The prospect journey is messy. Your presence has to bring them back after distractions. Advisors Business Hour Episode 4
      • SEO still matters, and “ranking in AI” is becoming a new battleground for visibility. Advisors Business Hour Episode 4
      “Silent killers” website checklist (copy for a carousel or post)
      • No differentiation, looks like everyone else
      • Dated template vibes
      • No clear call-to-action
      • Complicated navigation
      • Boardroom stock photo culture
      • Advisor-centric copy instead of client-centric outcomes Advisors Business Hour Episode 4


      🎧Created and hosted by Sherry Sarver Johnson and Jeff Mount | Produced by BraveHeartsTV Network and powered by Beneficial Business Solutions.

      For resources, show notes, and links to featured strategies, visit AdvisorsBusinessHour.com.

      To learn more about Jeff’s work with financial advisors, visit Caddis.biz.
      And to explore business automation and growth tools, visit BeneficialBusinessSolutions.com.

      Follow The Advisors Business Hour wherever you get your podcasts, and remember:
      Build with purpose. Grow with integrity. Scale with confidence.
      Afficher plus Afficher moins
      28 min
    • How AI Failed Us and What It Means for Advisors

      How AI Failed Us and What It Means for Advisors
      Dec 17 2025
      🎙️ Episode 3: How AI Failed Us and What It Means for Advisors.

      In this candid episode of The Advisors Business Hour, Jeff Mount, Financial Advisor and Growth Strategist, and Sherry Sarver Johnson of Beneficial Business Solutions share an experiment that didn’t go as planned. They tried using AI-generated voices to record the show.

      Technically, it worked.

      Emotionally, it failed.

      That failure sparked a deeper conversation every advisor needs to hear right now. This episode explores why AI, despite its power, cannot replace the human elements that build trust: tone, empathy, presence, lived experience, and emotional intelligence --- especially in a profession where clients entrust you with their financial future. You’ll learn:
      • What went wrong in our AI experiment and why it mattered
      • Why efficiency is not the same as connection
      • The difference between information and reassurance
      • The real fears advisors have about AI and what’s actually true
      • Where AI does belong in an advisor’s practice (and where it doesn’t)
      “AI can give you information. But only humans can give you reassurance.” If you’re an advisor navigating the balance between technology and trust, this episode will help you use AI wisely without losing the human connection your clients rely on.

      🎙️ The Advisors Business Hour — hosted by Jeff Mount, president of Caddis LLC and Sherry Sarver Johnson president of Beneficial Business Solutions and BraveHeartsTV.
      Helping advisors grow ethically, sustainably, and with purpose. 👉 Follow the show on LinkedIn and subscribe on your favorite podcast platform so you don’t miss Episode 4: How Your Website Might Be Failing You — and What to Do About It.


      🎧Created and hosted by Sherry Sarver Johnson and Jeff Mount | Produced by BraveHeartsTV Network and powered by Beneficial Business Solutions.

      For resources, show notes, and links to featured strategies, visit AdvisorsBusinessHour.com.

      To learn more about Jeff’s work with financial advisors, visit Caddis.biz.
      And to explore business automation and growth tools, visit BeneficialBusinessSolutions.com.

      Follow The Advisors Business Hour wherever you get your podcasts, and remember:
      Build with purpose. Grow with integrity. Scale with confidence.
      Afficher plus Afficher moins
      28 min
    • Motivating Clients and Prospects | The Psychology of Inspired Action

      Motivating Clients and Prospects | The Psychology of Inspired Action
      Nov 12 2025
      🎧 Episode 2: Motivating Clients & Prospects — The Psychology of Inspired Action What truly motivates clients to take action?

      It’s not charts. It’s not logic. It’s belief.

      In this powerful episode, Jeff Mount, Financial Advisor and Growth Strategist, joins Sherry Sarver Johnson of Beneficial Business Solutions to unpack the psychology behind motivation — and how top advisors inspire clients and prospects to move from hesitation to action. Discover how to identify your client’s social style, tailor your communication to their decision-making process, and build emotional alignment that leads to lasting trust.

      You’ll learn:
      ✅ Why logic alone rarely drives behavior — and what does
      ✅ How to motivate different social styles (Analytic, Driver, Expressive, Amiable)
      ✅ Jeff’s 3-Step Motivation Map to turn clarity into confidence
      ✅ The psychology behind the phrase “Are you opposed to action?” — and why it works
      ✅ How empathy, consistency, and small wins build unstoppable momentum

      “Our job is to turn hesitation into hope — and hope into a plan.” – Jeff Mount

      Whether you’re nurturing long-term clients or converting new prospects, this episode will show you how to create meaningful motivation that lasts long after the meeting ends. 🎙️

      The Advisors Business Hour — Created and hosted by Sherry Sarver Johnson and Jeff Mount is produced by BraveHeartsTV.

      Helping advisors grow ethically, sustainably, and with purpose. 📘 Download the free Motivation Map Worksheet → TheAdvisorsBusinessHour.com

      🎧Created and hosted by Sherry Sarver Johnson and Jeff Mount | Produced by BraveHeartsTV Network and powered by Beneficial Business Solutions.

      For resources, show notes, and links to featured strategies, visit AdvisorsBusinessHour.com.

      To learn more about Jeff’s work with financial advisors, visit Caddis.biz.
      And to explore business automation and growth tools, visit BeneficialBusinessSolutions.com.

      Follow The Advisors Business Hour wherever you get your podcasts, and remember:
      Build with purpose. Grow with integrity. Scale with confidence.
      Afficher plus Afficher moins
      15 min
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