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The Acronym Podcast

The Acronym Podcast

De : Chris Roche
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The Acronym Podcast is the only B2B marketing podcast where we don't care about CPLs, MQLs, and SQLs and instead, I will be sitting down with the industry's top thought leaders, business owners, and entrepreneurs to uncover how they were able to build the confidence to make the leap into entrepreneurship and ultimately break free of those golden handcuffs. I'll also be discussing my own story, scaling a multiple six figure marketing agency in under 12 months, and hope to be able to inspire the next generation of digital marketers to make that leap into entrepreneurship.Chris Roche Direction Economie Management et direction
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    Épisodes
    • Leading with Purpose: True Classic Co-Founder & CEO, Ryan Bartlett, on Giving Back and Trusting Your Team
      Jun 9 2023

      In this episode, the Co-Founder and CEO of True Classic, Ryan Bartlett, and I discuss the pivotal role of Facebook in transforming his life, the challenges he faced in the music industry, and his transition to starting an SEO company. He emphasizes the importance of hard work, humility, and a desire to create value for others. We delve into the motivation behind his philanthropic endeavors, highlighting the impact of his parent's influence and his commitment to giving back to the military community. Ryan reflects on the significance of finding purpose beyond financial success and the satisfaction of making a difference. Ultimately, he envisions a future where he invests in small businesses and explores educational initiatives. Tune in for an inspiring conversation with an empathetic and creative leader.


      Connect with Ryan:

      LinkedIn:

      linkedin.com/in/rbtct


      Websites

      trueclassic.com 

      seodirect.com 


      Twitter

      seo_direct⁠


      Follow Chris:

      LinkedIn - https://www.linkedin.com/in/thechrisroche/


      Facebook Group - https://www.facebook.com/groups/theindependentmarketer


      Thanks to our Sponsors:

      Save 25% on all True Classics: https://trueclassictees.com/?utm_source=Christopher+Roche&utm_medium=Influencer%2FPodcast&amount=25percent


      Launch Your Own Marketing Agency with The Independent Marketer - https://www.theindependentmarketer.com/


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      57 min
    • From Metadata to Mastery: Conversations with Silvio Perez on Entrepreneurship and Consulting
      May 19 2023

      In this episode, I'm gonna sit down with Silvio Perez to discuss how he's made the transition into entrepreneurship, not once but twice, why he decided to leave metadata in pursuit of his own consulting firm, and what advice he would give to you as a first-time entrepreneur.


      Connect with Silvio:

      linkedin.com/in/silvio-perez

      adconversion.io


      Follow Chris:

      LinkedIn - https://www.linkedin.com/in/thechrisroche/


      Facebook Group - https://www.facebook.com/groups/theindependentmarketer


      Thanks to our Sponsors:

      Save 25% on all True Classics: https://trueclassictees.com/?utm_source=Christopher+Roche&utm_medium=Influencer%2FPodcast&amount=25percent


      Launch Your Own Marketing Agency with The Independent Marketer - https://www.theindependentmarketer.com/

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      44 min
    • Making the Leap: The Journey of Starting a B2B LinkedIn Ads Agency with Justin Rowe, Founder/CMO @ Impactable
      May 12 2023

      In this episode, we sit down with Justin Rowe, Founder and CMO of Impactable, a B2B LinkedIn Ads Agency. Justin shares his journey of starting his own agency and the challenges he faced along the way. He discusses why he chose to bet on himself and start his own agency, highlighting the stability and reliability that comes with being your own boss.

      Justin also opens up about the difficulties of trusting someone else to be the client-facing contact and the importance of being able to build strong relationships with clients. He shares his insights on the key factors to success in running an agency, including balancing your agency work with your side hustle and setting goals for your business.

      This interview is a must-listen for anyone looking to start their own agency or interested in the world of B2B LinkedIn advertising. Join us as we delve deep into the mind of an experienced entrepreneur and gain valuable insights into building a successful agency.


      Connect with Justin:

      linkedin.com/in/justin-rowe-4043339b

      Website:

      https://impactable.com/


      YouTube:

      https://www.youtube.com/@jrowe21am


      Follow Chris:

      LinkedIn - https://www.linkedin.com/in/thechrisroche/


      Facebook Group - https://www.facebook.com/groups/theindependentmarketer


      Thanks to our Sponsors:


      Save 25% on all True Classics: https://trueclassictees.com/?utm_source=Christopher+Roche&utm_medium=Influencer%2FPodcast&amount=25percent


      Launch Your Own Marketing Agency with The Independent Marketer - https://www.theindependentmarketer.com/1


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      45 min
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