January is here, engagement season is officially underway, and if you’re a wedding videographer feeling that familiar mix of relief and panic, this episode is for you.

Jason and Danny kick things off from their brand-new office space before diving into the realities of enquiry slowdowns, why December always feels terrifying, and why January almost always proves your business isn’t “going under” after all.

They break down what engagement season really looks like, how enquiries naturally dip and surge each year, and why it’s easy to spiral when leads slow down. The conversation then moves into practical territory, covering Instagram activity, evergreen ads, boosted posts, landing pages, and sales funnels, plus how both of them are approaching paid ads going into 2026.

They also talk honestly about what has worked, what hasn’t, the shelf life of ads, the importance of hooks, and why organic-performing content often converts best when you put money behind it.

If January ever makes you question your entire business, this one will feel very familiar.

🎧 Podcast Sponsors

LUMIX
A huge thank you to Lumix for supporting the podcast. If you want to try the new S1R2 or S1 Mark II for yourself, Lumix offer an incredible loan scheme where you can borrow a camera for 48 hours completely free. They’ll even deliver it and pick it up for you.
Use the code TWVP at the Lumix store for 10 percent off.
10 percent off with code TWVP
https://shop.panasonic.co.uk/

https://lumixloan.co.uk/

Bride and Groom Video
If your editing backlog is growing or you want more time back in your week, Bride and Groom Video are here to help.
You’ll get a dedicated account manager, an editor matched to your style, and fast turnaround without any overwhelm.
Listeners of That Wedding Videographer Podcast get £75 off their first order with the code TWVP75.
UK videographers also get access to exclusive package pricing on highlight and feature films.
https://bridengroom.video/twvp/

Vidflow
Give your couples a viewing experience that actually matches the quality of your films. With Vidflow, couples can watch on their TV, browse a gallery on their phone and enjoy everything fully wrapped in your branding.
Think of it like Netflix, but for wedding films.
Listeners of That Wedding Videographer Podcast get 10 percent off with the code TWVP.
https://signups.vidflow.co/ref/twvp

Wedola
Running a wedding filmmaking business comes with a lot to manage. From leads to contracts, emails to final delivery, there is plenty that needs your attention. Wedola brings it all together in one place.

It is a wedding industry CRM built for photographers and videographers. Wedola lets you capture enquiries, automate emails, send contracts, track bookings, manage timelines and client workflows, all from one clean dashboard. No more scattered spreadsheets or disappearing emails at midnight.

If you are ready to take control of your backend and get back to what you love, which is filming, try Wedola

You all know this by now.... reviews mean the world to us! If you took anything away from this we'd love for you to leave one for us.

Leave us a voice note in the DM's and be featured on the podcast
https://www.instagram.com/thatweddingvideographerpodcast

Danny Rizzo
https://www.instagram.com/rizzo.films

Jase Hunter
https://www.instagram.com/afterglowweddings

In this episode, Danny and Jason ease into the new year with a real, honest conversation about something every wedding filmmaker wrestles with… packages.

From highlights vs feature films, to whether couples actually want five minute films or a handful of short reels, we unpack how client expectations are shifting and why many of us are offering things simply because “that’s how it’s always been done.”

We talk about:

• Why highlight films can end up feeling like a condensed version of the same film
• The rise of short form wedding content and what Gen Z couples might actually want
• Using teasers, same day edits, and reels as both client value and marketing fuel
• How too many options can cause decision paralysis
• Protecting your brand when it comes to raw footage
• Whether “whole movie” wedding films actually have more long term value than we think
• And how your messaging often matters more than your pricing

If you’re heading into a new season and questioning what you offer, how you offer it, or why you offer it at all, this episode will help you rethink your packages with intention instead of habit.

🎧 Podcast Sponsors

LUMIX

A huge thank you to Lumix for supporting the podcast. If you want to try the new S1R2 or S1 Mark II for yourself, Lumix offer an incredible loan scheme where you can borrow a camera for 48 hours completely free. They’ll even deliver it and pick it up for you.

Use the code TWVP at the Lumix store for 10 percent off.
10 percent off with code TWVP
https://shop.panasonic.co.uk/

https://lumixloan.co.uk/

Bride and Groom Video

If your editing backlog is growing or you want more time back in your week, Bride and Groom Video are here to help.
You’ll get a dedicated account manager, an editor matched to your style, and fast turnaround without any overwhelm.

Listeners of That Wedding Videographer Podcast get £75 off their first order with the code TWVP75.
UK videographers also get access to exclusive package pricing on highlight and feature films.

https://bridengroom.video/twvp/

Vidflow

Give your couples a viewing experience that actually matches the quality of your films. With Vidflow, couples can watch on their TV, browse a gallery on their phone and enjoy everything fully wrapped in your branding.
Think of it like Netflix, but for wedding films.

Listeners of That Wedding Videographer Podcast get 10 percent off with the code TWVP.

https://signups.vidflow.co/ref/twvp

Wedola

Running a wedding filmmaking business comes with a lot to manage. From leads to contracts, emails to final delivery, there is plenty that needs your attention. Wedola brings it all together in one place.

It is a wedding industry CRM built for photographers and videographers. Wedola lets you capture enquiries, automate emails, send contracts, track bookings, manage timelines and client workflows, all from one clean dashboard. No more scattered spreadsheets or disappearing emails at midnight.

If you are ready to take control of your backend and get back to what you love, which is filming, try Wedola

You all know this by now.... reviews mean the world to us! If you took anything away from this we'd love for you to leave one for us.

Leave us a voice note in the DM's and be featured on the podcast
https://www.instagram.com/thatweddingvideographerpodcast

Danny Rizzo
https://www.instagram.com/rizzo.films

Jase Hunter
https://www.instagram.com/afterglowweddings

It is officially 2026 and your favourite wedding filmmaking pod is getting a glow up. In this episode Danny and Jason reveal the big change happening next month, including a brand new studio space and the start of Season Three.

They also get real about business goals for the year ahead. Faster delivery times. Better workflows. More Super 8. Cleaner customer experience. And finally letting editors take the stress out of the backlog so the business can work for you not the other way around.

Listen in for inspiration and then tell us in the Facebook group what changes you’re making this season. January is your reset button. Use it.

Come join the That Wedding Videographer Podcast Community on Facebook. Drop your business name on the entry question and we will approve you.

🎧 Podcast Sponsors

LUMIX

A huge thank you to Lumix for supporting the podcast. If you want to try the new S1R2 or S1 Mark II for yourself, Lumix offer an incredible loan scheme where you can borrow a camera for 48 hours completely free. They’ll even deliver it and pick it up for you.

Use the code TWVP at the Lumix store for 10 percent off.
10 percent off with code TWVP
https://shop.panasonic.co.uk/

https://lumixloan.co.uk/

Bride and Groom Video

If your editing backlog is growing or you want more time back in your week, Bride and Groom Video are here to help.
You’ll get a dedicated account manager, an editor matched to your style, and fast turnaround without any overwhelm.

Listeners of That Wedding Videographer Podcast get £75 off their first order with the code TWVP75.
UK videographers also get access to exclusive package pricing on highlight and feature films.

https://bridengroom.video/twvp/

Vidflow

Give your couples a viewing experience that actually matches the quality of your films. With Vidflow, couples can watch on their TV, browse a gallery on their phone and enjoy everything fully wrapped in your branding.
Think of it like Netflix, but for wedding films.

Listeners of That Wedding Videographer Podcast get 10 percent off with the code TWVP.

https://signups.vidflow.co/ref/twvp

Wedola

Running a wedding filmmaking business comes with a lot to manage. From leads to contracts, emails to final delivery, there is plenty that needs your attention. Wedola brings it all together in one place.

It is a wedding industry CRM built for photographers and videographers. Wedola lets you capture enquiries, automate emails, send contracts, track bookings, manage timelines and client workflows, all from one clean dashboard. No more scattered spreadsheets or disappearing emails at midnight.

If you are ready to take control of your backend and get back to what you love, which is filming, try Wedola

You all know this by now.... reviews mean the world to us! If you took anything away from this we'd love for you to leave one for us.

Leave us a voice note in the DM's and be featured on the podcast
https://www.instagram.com/thatweddingvideographerpodcast

Danny Rizzo
https://www.instagram.com/rizzo.films

Jase Hunter
https://www.instagram.com/afterglowweddings