Strategic Marketing During Economic Uncertainty (TikTok Livestream)
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Strategic Marketing During Economic Uncertainty (TikTok Livestream)
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A looming trade war added to growing trends of consumer and ecomomic uncertainty. What is a brand to do when everything feels chaotic?
Joe hosted a TikTok Live to talk with people about what all brands, especially smaller brands, should and shouldn't do when they're feeling the pressure that everyone is feeling.
It's a loose conversation, and some of the topics include keeping top of mind for consumers, ways to pivot a business, some life anecdotes from the 2008 recession, and the opportunities and pitfalls of using too much AI in marketing.
Subscribe to my free newsletter and get a free marketing ebook at www.brandsauce.co, and get updates on future podcast episodes.
Have a topic for Joe? Email questions to brandsaucepod@gmail.com.
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