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Strat & Luxe

Strat & Luxe

De : Valentin Ecochard
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The podcast for luxury professionals who want to perform.

Le podcast pour les acteurs du luxe qui veulent perfomer.


Learn from the analyses and experiences, and follow the advice of founders, directors, managers, and independents who enrich the industry.

Apprenez des analyses, expériences et suivez les conseils des fondateurs, directeurs, managers et indépendants qui enrichissent le secteur.


Leather Goods • Perfumery • Jewelry • Ready-to-Wear • Design • Real Estate • Entrepreneurship • Communication • Image • Media • Clients

Maroquinerie • Parfumerie • Bijouterie • Prêt-à-porter • Design • Immobilier • Entrepreneuriat • Communication • Image • Médias • Clients


Gain insight into the industry in France, China, Dubai, and Thailand through international interviews.

Comprenez le secteur en France, en Chine, à Dubaï et en Thaïlande grâce à des interviews internationales.

Hosted on Acast. See acast.com/privacy for more information.

Valentin Ecochard
Economie Management Management et direction Marketing et ventes
Épisodes
  • How Independent Watch Communities Are Redefining the Luxury Experience — Ravis Haetanurak, CEO and Co-Founder of Précieux Watch Lounge
    Apr 5 2026

    In this episode, we meet Ravisravis Haetanurak, founder of Précieux Watch Lounge, a hybrid concept at the intersection of a showroom, private club, and community platform dedicated to independent watch brands.


    Together, we unpack a profound shift in the luxury landscape: the transition from a vertical model driven by major brand marketing to a horizontal ecosystem where enthusiast communities shape discovery, desirability, and even product creation.


    In this conversation, you will discover:


    – Why Thai consumers are moving away from mainstream brands

    – How communities are becoming both a sales and creation engine

    – The strategic role of experiential retail in a digitally dominated world

    – The challenges of credibility and trust surrounding independent brands

    – The emerging business models at the crossroads of distribution, content, and engagement


    A key episode to understand where growth is happening today in independent watchmaking—and more broadly across the luxury industry.

    If you operate in this space, this discussion will give you a clear framework of the dynamics to anticipate in order to remain competitive in the years ahead.

    Hosted on Acast. See acast.com/privacy for more information.

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    37 min
  • Chinese Luxury Market 🇨🇳 All you need to know about consumers, habits and trends with Gail Silver, Image and Media Consultant with 20 years in China
    Mar 17 2026

    Most analyses of the Chinese luxury market are incomplete. But this podcast with Gail Silver changed my perspective forever.


    She spent more than 20 years living and working in China. 🌏🥬 Gail witnessed China opening to the world in the early 2000s, observed the extraordinary economic rise of the country, and advised some of the world’s most renowned chefs, restaurants, and hotels on their media presence and brand positioning in what became the world’s second-largest economy.


    Through her experience, I gained a much clearer understanding of how the Chinese luxury consumer thinks, their habits, expectations, and the deeper forces shaping the future of global luxury consumption.


    👉🏼 Today, luxury brands across all sectors are facing the consequences of a slowdown in Chinese consumption.


    💡 In this episode, Gail and I spend nearly two hours exploring this shift in depth and more importantly, discussing how brands and professionals can still develop the right strategies to reach Chinese clients and maintain strong levels of engagement and demand.


    If your work brings you into contact directly or indirectly with Chinese clientele, this conversation will give you essential insight to:


    1) Understand the Chinese consumer

    2) Act strategically


    ▶️ This episode offers a perspective on China that goes far beyond the simplified narratives often seen in Western media providing a broader and more strategic view of the past, present, and future of Chinese luxury consumption.


    Some of the topics we explore include:


    How the Chinese luxury consumer has evolved...

    How brands can attract Chinese clientele today...

    How to manage a luxury travel specialist business in China...

    How to manage media and brand image as a consultant in the Chinese market...


    Along the way, Gail also shares numerous readings, stories, and personal anecdotes from her remarkable career.

    Hosted on Acast. See acast.com/privacy for more information.

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    1 h et 52 min
  • How to start a design and jewelry brand business in Bangkok ? - Entrepreneurship in Thailand with Anek Tantasirin
    Mar 6 2026

    In this first podcast recorded with the people shaping the luxury market in Bangkok, I meet Anek Tantasirin.


    The objective is clear: in this episode, the jewelry designer and brand founder explains how he managed to build a functioning business starting from zero. Today, he also designs collections for internationally recognized jewelry houses.


    This episode is for those who want to start a business in the craft and artisan industries here in Thailand. We discuss his perspective on Bangkok, his beginnings as a designer, the creation of his brand, and the levers he activated to grow it.


    You will know what Bangkok has to offer to new creators and entrepreneurs.

    Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

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    50 min
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