🚀 In this rerun episode of Straight Talk with Sally, we revisit one of the most impactful Monday Mentoring sessions: Build It – Measure It – Optimise It: How to Dial In Your Sales & Marketing Funnel. Sally breaks down the real truth behind creating a high-converting funnel—why building it is only the beginning, why most people quit far too early, and how the measure it and optimise it phases are where real growth happens. You'll learn how to assess gaps in your funnel, understand industry benchmarks, interpret your data, and avoid the trap of expecting instant results. Sally walks through the phases of business growth like "year one rollercoaster," scaling into teenage years, and stepping into CEO-level optimisation, all while reminding you of the importance of consistency, showing up, and letting the process work. This replay is perfect if you need a powerful reminder to stay the course, trust the numbers, and keep driving traffic so your funnel can finally do the heavy lifting it was built for.

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In this episode of Strategy with Sally, host Sally Sparks-Cousins, dives deep into the power of developing your own signature method—a unique, repeatable framework that turns your expertise into a scalable system. Sally explains how defining your method builds authority, creates consistency, strengthens your marketing message, and boosts client trust and conversions. Through inspiring examples from her clients and her own Freedom Funnel Formula, she shows how your method can transform chaos into clarity and help you stand out as the go-to expert in your field. You'll also get a hands-on "Get Sh*t Done" exercise to start mapping your own process, plus tips on naming, packaging, and pricing your framework. Whether you're a coach, consultant, or creative entrepreneur, this episode will help you stop reinventing the wheel and start scaling with sparkle.

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We're revisiting one of our most insightful sessions — The Four Types of Offers That Help Your Business Grow. 💡

In this episode, Sally breaks down the four key types of offers every business should know, how each serves a unique purpose, and how to use them strategically to attract customers and boost growth.

Tune in and refresh your marketing game with timeless strategies that still work today! 🔁✨

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Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
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OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins