Forget new year, new me. That narrative is exhausting and it's costing you.

In this episode, we're talking about why goals create pressure, anxiety, and that feeling of always being behind before you've even started. Instead of chasing perfection or reinventing yourself every January, I'm sharing why direction beats goals every single time.

You'll learn:

• Why goals make you feel like you're failing before you begin
• The simple filter that changes how you make decisions (will this grow me?)
• How to spot what you're quietly avoiding in your life
• Why most of your life doesn't need changing at all
• The difference between motivation and just choosing differently

This is practical, no BS advice for building a life you're proud of without the January pressure cooker. Plus, updates on our Edinburgh event in March and this week's meal planning workshop.

Whether you're in GMC or just trying to figure out what actually matters this year, this episode will help you focus on what grows you instead of what impresses everyone else.

Let good enough be enough. Let's get into it.

Links:

GMC Multi-Day Edinburgh Event: March 26-29 2026
(GMC members: check the Hub app for ticket info and special room rates ending January 31st)

Keegan's Instagram: @keeganhirst

Gay Man's Coaching Instagram: @gaymancoaching

Keegan and Gay Man's Coaching YouTube Channel

For Edinburgh enquiries (non-members): support@gmanscoaching.com