Picture this: You just finished a client call. You showed up, you delivered, you were professional. But now you're staring at your to-do list feeling resentful. Not because the work is terrible or you hate your clients, but because somewhere along the way, you started feeling like someone else's assistant instead of a business owner.

In this episode, I'm breaking down the difference between operating as an employee in your business versus stepping into the CEO role, the three things that create this dynamic, and why you can have the perfect offer and systems but still feel stuck if your identity hasn't caught up.

Because if you're working hard but feeling like your business is running you instead of the other way around, this isn't about working harder, it's about stepping into a different role.

Ready to shift from employee mode to CEO? I'm offering a limited number of free 45-minute business audit calls, schedule yours below! ↓

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

Here's a confession: I was not born a naturally brave person when it comes to change. My body's reaction was tight chest, nausea, the urge to stay exactly where I was, even if it kind of sucked. And that physical "no" reaction is what I want to talk about today, because there's a paradox I see constantly in business: we stay in situations that make us miserable because they're familiar.

In this episode, I'm breaking down the comfort zone paradox, why your nervous system would rather keep you stressed but predictable than move you toward something better, and what actually happens when you stop clinging to what's comfortable.

Because if your business looks successful on paper but feels brittle inside, you're not imagining it.

Are you stuck in your own comfort zone paradox? I'm offering a limited number of free 45-minute business audit calls to help you identify what needs to shift.

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

What happens when your business looks successful on the outside but you're miserable behind the scenes? I'm getting vulnerable today and sharing three major business mistakes I made as a VA and OBM that led to complete burnout, even though I was making consistent income and had replaced my 9-5 in just five months. If you're in a business that technically works but isn't flowing like you want it to, this story is for you.

In this episode, I'm walking through my biggest mistakes...exactly what happened, why it happened, and what I wish I'd known back then.

Because if your business technically works but something feels off, you're not imagining it.

Does any part of my story feel familiar? Are you successful on paper but miserable behind the scenes? I'm offering a limited number of free 45-minute business audit calls!

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

You just signed another client, but instead of feeling excited, your stomach drops. Because you know exactly what happened, they want you for work you've been trying to move away from for the past year. You say yes anyway (because bills), then spend the next three months resenting every time their name pops up in your inbox. Sound familiar?

This isn't a marketing problem or a messaging issue. It's an identity split, and it's the thing keeping you at the same income level month after month. You're saying one thing but selling another, and your business follows what you're selling, not what you're talking about. In this episode, I'm breaking down why you keep attracting clients for work you've outgrown, what this identity misalignment is actually costing you (financially and emotionally), and the exact steps to finally commit to the version of yourself you're trying to become.

Key Points Covered:

✨ Why your nervous system keeps you straddling two identities, and why the old one always wins

✨ The audit questions to spot where your split identity is most obvious (Instagram vs website, bio vs offers)

✨ What happens when you finally commit to one identity and align your whole business around it

💫 Ready to stop the split? Grab my free Peaceful Profits Vault at dancingleafsolutions.com/resources

📩 DM me on Instagram @soulfulbizcoachandrea to book a free clarity call, I can spot your identity split in about 2 minutes

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

You've created this amazing specialization, you're excited about it, and then it's time to launch. Suddenly your brain starts screaming: "Wait, what if this isn't right? What if nobody wants this? What if I picked wrong?" If you've ever felt paralyzed by doubt right before putting yourself out there, you need to hear this.

Here's what's actually happening: your nervous system is taking normal launch nerves and turning them into evidence that you're not ready. But there's a difference between "this is scary and new" versus "this genuinely doesn't align with me." In this episode, I'm breaking down exactly how to tell the difference between nerves and misalignment, why your experience already counts (even without the fancy title), and how to move forward without being paralyzed by the fear of picking wrong.

Key Points Covered:

✨ Three questions to ask yourself to distinguish between protective fear and actual misalignment

✨ Why discounting your experience because you haven't used a specific title yet is keeping you stuck

✨ The truth about specialization: it's not a tattoo, and pivoting is strategy, not failure

📦 Grab my free Premium Offer Starter Kit: Ready to figure out what to specialize in and how to package it? This kit walks you through choosing your specialization and creating an offer that actually excites you.

💫 Ready to stop overthinking and start moving forward? Grab my free Premium Offer Kit at dancingleafsolutions.com/resources

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

Are you updating your Instagram bio for the millionth time, trying to figure out if you're an OBM, VA, or project manager? Every time you say one of those titles, it feels like wearing someone else's clothes that don't quite fit. You pick "OBM" because it sounds legit, but then clients expect you to do everything, and half of it you don't even want to do.

Industry labels like OBM and VA are just buckets. They're helpful for LinkedIn searches, but they don't communicate your actual value or attract the clients who need what you're brilliant at. In this episode, I'm breaking down why trying to fit yourself into these generic labels is killing your business, how it's attracting the wrong clients, and exactly how to create your own positioning that makes you the obvious choice for your ideal clients.

Key Points Covered:

✨ Why industry labels are descriptive, not prescriptive, and how using generic terms attracts generic expectations

✨ The real reason you're burnt out: you're attracting clients who want everything when you only love doing specific things

✨ How to create your own positioning that makes your ideal clients say "this is exactly what I need" (plus a real client transformation story)

💫 Ready to stop forcing yourself into boxes that don't fit? Grab my free Peaceful Profits Vault at dancingleafsolutions.com/resources

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

Do you ever catch yourself saying "I'm just good at planning" or "I just see the big picture"? If you're downplaying what comes naturally to you because it feels too easy, you're hiding the exact thing your ideal clients are desperately searching for.

Most service providers think they need to offer everything, strategy, implementation, daily management, to be successful. But here's what actually happens: you end up burnt out, doing work you hate, and attracting clients who want all the things instead of the one thing you're brilliant at. In this episode, I'm breaking down why you keep talking yourself out of your zone of genius (what I call your unique magic), and exactly what to do about it so you can build a business around what you actually love.

Key Points Covered:

✨ Why the thing you're calling "just something" is actually your most valuable skill, and how to own it

✨ The truth about industry labels and why you don't have to fit yourself into what an OBM or VA is "supposed" to do

✨ How specializing in your zone of genius attracts premium clients who specifically want what you're brilliant at (plus a real client example)

💫 Ready to stop hiding your expertise? Grab my free Peaceful Profits Vault for premium trainings at dancingleafsolutions.com/resources

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵

In this episode of Soulpreneur Scaling Stories, I'm tackling one of the most frustrating challenges VAs and OBMs face: when people love what you offer but vanish when it's time to sign. You've tweaked your services, rewritten your sales page, maybe even lowered your prices—and yet clients who say they're interested disappear at contract time.

So what's really going on? Is it your offer? Your audience? Or is there a deeper misalignment you haven't identified yet?

In this solo episode, I'm walking you through a clear framework to evaluate whether the problem is your offer, your audience, or a mismatch between the two. You'll learn how to read the signals your business is sending so you can make informed, confident decisions instead of endlessly second-guessing yourself.

Key Points Covered:

✨ The 4 essential questions to evaluate if your offer solves a pressing problem clients actually feel right now

✨ Why tangible outcomes matter more than describing what you do—and how to reframe your services for clarity

✨ The critical difference between aspirational and reactive clients (and why your messaging must match)

✨ How to validate your offers through real conversations—including the exact 4 questions to ask

✨ Why sometimes your offer is perfect but you're talking to people who can't afford it yet (and what to do about it)

✨ The step-by-step process to realign your offer and audience without burning everything to the ground

If you've been stuck in a loop of tweaking offers, changing pricing, and rewriting bios, hoping this time it will work—this episode will give you the clarity you need to move forward strategically.

Send us a text

Thank you for being a part of the Soulpreneur Scaling Stories community!

📅 BOOK A FREE BUSINESS AUDIT
I'll identify the biggest bottleneck in your business structure and show you what a sustainable, proactive model looks like for YOUR strengths in this free 45-minute Business Audit.

🎁 FREE RESOURCES
Interactive calculators, monthly live trainings, and a vault of strategies to help you build a peacefully profitable business.

✨ WORK WITH ME
Expansion: Build a sustainable, scalable business that feels spacious, aligned, and effortless to run.

🔗 LET'S CONNECT
Instagram | Threads | LinkedIn | YouTube | Website

🎧 Podcast produced and edited with love by @FerAssists 🩵