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Selling Isn't Everything

Selling Isn't Everything

De : Brent Adamson & Shari Levitin
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The show where legendary minds reveal the human truths behind real influence, connection, and performance. Hosted by Brent Adamson, co-creator of both The Challenger Sale and the newly released The Framemaking Sale, and Shari Levitin, author of Heart and Sell, featured in Harvard’s sales curriculum. If you think sales is all about pressure, product, or polish… think again. Because the shortest path to better numbers? Is making a human connection.Copyright 2026 Brent Adamson & Shari Levitin Direction Economie Management et direction Marketing et ventes Réussite personnelle
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    Épisodes
    • Lessons from Elite Teams: Building Sustainable Success with Fergus Connolly: EP 008
      Jan 27 2026

      Brent and Shari sit down with the renowned performance coach Dr. Fergus Connolly. Together, they explore what it really means to achieve and sustain greatness - not just in sports, but in business and everyday life.

      Far from the typical “tips and tricks” podcast, this conversation goes deep into universal truths about success, human connection, and why copying superstar tactics isn’t the path to lasting results. Fergus draws on his unique experiences coaching elite athletes, special forces, and world-class executives, revealing how principles, not just processes or hustle, hold the keys to performance that doesn’t burn you out.

      Expect stories about building teams that thrive beyond individual brilliance, the risks of “heroic compensation,” and the surprising power of stepping away from the grind to unlock creativity.

      Whether you’re leading a sales team, managing a business, or just trying to show up better in your own life, you’ll walk away with inspiration - and maybe a laugh or two - about what really matters when it comes to peak performance and human connection.

      👤 Connect with Fergus Connolly:

      ✅ “59 Lessons: Working with the World's Greatest Coaches, Athletes, & Special Forces” Book: https://geni.us/FergusConnolly

      ✅ Website: https://fergusconnolly.com

      ✅ LinkedIn: https://www.linkedin.com/in/fergusconnolly/

      👤 Connect with Selling Isn’t Everything:

      ✅ Official: https://SellingIsntEverything.com

      ✅ YouTube: https://www.youtube.com/@SellingIsntEverything

      ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin

      ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson

      ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/


      Selling Isn’t Everything is produced by Chris Stone at Cast Ahead: https://CastAhead.net



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      53 min
    • Beyond Selling: Dr Rod Berger On Stories We Tell Ourselves: EP 007
      Jan 14 2026

      Shari and Brent sit down with Dr. Rod Berger, an organizational psychologist, bestselling author, and master storyteller. But this isn’t your typical sales podcast - forget the tips and tricks. Instead, you'll hear deep reflections on the stories we tell ourselves, and how those narratives shape both our relationships and our own self-perception.

      From anecdotes about his childhood and the fuel behind his curiosity to pinch-me moments like interviewing everyone from Pope Francis to Magic Johnson, Rod shares how authentic storytelling can open doors and strengthen human connection. Brent and Shari challenge the notion that selling is only about hitting targets, reminding everyone that “better people make better salespeople.”

      If you’re ready for a heartfelt conversation that’ll make you both feel and think, this episode is for you. Grab your headphones, and let’s dive in.

      👤 Connect with Dr. Rod Berger:

      ✅ “The Narrative Edge” Book:https://geni.us/DrRodBergerNarrative

      ✅ Website: https://www.drrodberger.com/

      ✅ LinkedIn: https://www.linkedin.com/in/rodbergerpsyd

      ✅ YouTube: https://www.youtube.com/@drrodberger/videos

      ✅ Instagram: https://www.instagram.com/drrodberger/

      👤 Connect with Selling Isn’t Everything:

      ✅ Official: https://SellingIsntEverything.com

      ✅ YouTube: https://www.youtube.com/@SellingIsntEverything

      ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin

      ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson

      ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/


      Selling Isn’t Everything is produced by Chris Stone at Cast Ahead: https://CastAhead.net



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      58 min
    • Navigating Conflict and Conversation - J'Lein Liese’s Tools for Real Human Connection: EP 006
      Dec 30 2025

      We sit down with the remarkable J'Lein Liese, a PhD in psychology whose life journey bridges everything from training police in South Africa and advising on post-crisis conflict at Sandy Hook, to her early days as a 13-year-old horse trainer searching for belonging on the Mexican border.

      This conversation is a masterclass in the art of genuine human connection. J'Lein Liese shares deeply personal stories and lessons from her work in some of the world’s most intense conflict zones, revealing practical frameworks for dissolving division and leading with empathy - whether you’re in a boardroom, a crisis, or just trying to get through a tough family dinner.


      You’ll hear about her four-step “FEED” process for navigating difficult conversations, the neuroscience of why we disconnect, and real-life examples - from negotiating in the Middle East to addressing the polarization that’s gripping families and organizations today. If you’ve ever wondered how to keep a relationship intact when values collide, or why “tell me more” is the most powerful phrase you can use, this episode is for you.


      Get ready to laugh, reflect, and maybe do a little soul-searching as we dig into what it means to play nicely in the sandbox - no matter how high the stakes. Enjoy the conversation.


      👤 Connect with J’Lein Liese:

      ✅ “Lead With Conversations” Book: https://geni.us/LeadWithConversations

      ✅ Website: http://leadwithconversations.com/

      ✅ LinkedIn: https://www.linkedin.com/in/j-lein-liese-ph-d-13308a4/

      ✅ Facebook: https://www.facebook.com/leadwithconversationsofficial/


      👤 Connect with Selling Isn’t Everything:

      ✅ Official: https://SellingIsntEverything.com

      ✅ YouTube: https://www.youtube.com/@SellingIsntEverything

      ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin

      ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson

      ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/


      Selling Isn’t Everything is produced by Chris Stone at Cast Ahead: https://CastAhead.net



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      1 h et 10 min
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