Épisodes

  • From Tee Times to Close Times: Ex-Athletes in Sales
    Jul 25 2024

    Think sales and sports have nothing in common? Think again...

    In this episode, Barter sits down with Luke Ruffing - a sales KILLER who's been crushing it at Rocket after just one month on the job and ZERO prior industry experience.

    Luke reveals how his competitive nature and experience in high-level golf translate to sales success -

    they discuss Luke's unique prospecting strategies, including video outreach and the power of curiosity-inducing terms like "gray glove delivery"

    Barter and Luke dive into the importance of activity levels, building trust, and leaving prospects wanting more. An example of one of Luke's target customer sheets can be found with the link below to view (and duplicate for your own use)!

    https://docs.google.com/spreadsheets/d/110AP-tdVwnmvxjqOLl_jNa2nz1sHx8TTpnKFyhEYPUo/edit?gid=718460608#gid=718460608

    For more insider tips on breaking into enterprise accounts, the value of multi-threaded approaches, and why ex-athletes often make great salespeople - you won't regret tuning into this episode.

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    50 min
  • Knock Knock, Who's There? Your Next Sales Superpower
    Jun 28 2024

    Getting doors slammed in your face will help you crush it on the phone.

    In this solo episode, Troy Barter spills the beans on how his door-to-door hustle made him a cold-calling beast in tech sales.

    He dishes out some juicy tips from his almost-pool-cleaning empire that'll work wonders for your sales game, whether you're knocking on doors or dialing for dollars.

    You will learn why smiling through the phone isn't just cheesy advice, how to break down your "game tape" like a pro, and why spending quality time with quality people is the secret sauce to crushing your sales goals.

    Strap on your door-to-door armor and get ready to supercharge your sales calls.

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    16 min
  • The Power of Outside Prospecting to Expand Your ICP
    Jun 13 2024

    In today's short but essential episode, Barter breaks down "outside prospecting" - a strategy that involves looking beyond your established ideal customer profile (ICP) to uncover new, underserved markets that are out there waiting for you.

    How does one identify these promising opportunities??

    = By closely analyzing exciting inbound deals that fall outside your normal target segments. If the product-market fit is strong and customers are highly enthusiastic...

    it may signal an untapped "hot lane" worth further exploration 👀

    The key is letting your ICP expand organically based on market demand rather than making assumptions - tune in to learn the step-by-step for capitalizing on hidden growth opportunities like this one.

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    15 min
  • Rapid Advancement in Sales: Advice from a Seasoned Vet
    May 30 2024

    For over 20 years, Troy Barter has gone from green rep to seasoned sales leader AND back again; he's done it by mastering the strategies he's found most effective to progress his career FAST.

    This isn't just theoretical advice - it's genuine, battle-tested wisdom from someone who has lived this experience over and over again.

    Want the actual tactics for positioning yourself for leadership roles, earning equity, and maximizing income gains? Barter lays out the winning playbook he's used himself, time and again, to set himself up for success and scale his skills to the top.

    If accelerating your sales career trajectory is the goal, don't miss these hard-hitting tips from someone who has (LITERALLY) been there and done that -

    veteran sellers know what REALLY works when aiming for the top, so tune in. 🔊

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    30 min
  • Battle Rapping and Sales have A LOT in Common
    May 16 2024

    Think sales and battle rap have nothing in common? Think again.

    Barter walks through memory lane in this episode, revealing how his experience as a competitive Battle Rapper gave him a major edge when he transitioned into the sales world:

    🎤 Mastering memorization to internalize scripts
    🎤 Performing under pressure in front of hostile crowds
    🎤 Honing delivery, cadence and "crowd control"
    🎤 Collaborating with a team to prepare

    As Troy breaks down, there are KEY parallels between rap battles and crushing quota as a rep.

    The ability to quickly memorize "bars", deliver with commanding stage presence, and stay cool under fire are all skills that translate perfectly into killing it on cold calls and demos.

    So while you may not be spitting rhymes, the intangibles learned from his rap career helped Barter rapidly rise through the ranks from the determination, competitiveness, and 'think on your feet' attitude.

    It's an entertaining look at how hustling hard in one arena can set you up for success in another, for sure. Tune in for more... No rap battle experience required!

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    23 min
  • Recruiting vs Training: How to Build an Elite Sales Force
    May 9 2024

    Ever wonder what separates elite sellers from the pack?

    It often comes down to the unwritten rules - those subtle nuances that can forge true sales mastery in sales.

    Throughout this episode, Barter breaks down the unspoken code in sales that top performers live by:

    ✅ Build your personal brand RELIGIOUSLY

    ✅ Relationships > transactions EVERY TIME

    ✅ Demonstrate passion and expertise in your craft

    What do these look like in-action in your role? Tune in and learn how these practices will accelerate the rate at which you can separate yourself from the mediocre majority.

    Whether you're just starting out or you're a seasoned sales vet, abiding by this kind of unofficial sales playbook will elevate your success in the game.

    This episode gives you invaluable exclusives - ones that aren't taught but are crucial to know for when you're ready to accelerate your career trajectory.

    Miss this kind of insider knowledge at your own peril.

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    25 min
  • Lessons Learned: Avoiding Startup Pitfalls
    May 2 2024

    Most founders learn the hard way - through painful mistakes and costly failures.

    But what if you could avoid many of those pitfalls from the start?

    In today's episode, Gabe and Troy openly discuss the biggest lessons they've learned while building their businesses.

    From going after the wrong customer segments to setting unrealistic expectations, they break down the missteps that could have sunk them. Don't repeat these mistakes!

    Gain wisdom from their hardest-learned experiences. This honest postmortem provides a valuable blueprint for bypassing avoidable landmines 💣

    Whether you're just starting or hitting roadblocks, this episode will shed light on adopting the right mindset and strategies from Day 1.

    There IS a way to avoid detours and fast-track 🚀 your way to more predictable revenue!

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    39 min
  • The Three Keys to Cracking the Sales Code
    Apr 25 2024

    What if just 3 habits separated you from top producer status?

    Troy breaks down the trio of non-negotiable skills that fueled his 20+ year sales career:
    ⚡ Maintaining a Positive Attitude
    ⚡ Adopting a Student Mentality
    ⚡ Cultivating an Elite Work Ethic

    Troy Barter explains why each piece is vital using raw stories from his gritty door-to-door days.

    You'll learn practical tips like creating focused "sprints", cutting out negativity, and separating work from breaks.

    It's an unflinching look at what separates the money-makers from the rest in sales.

    Study this three-pronged framework to hard-wire the mental fortitude and daily disciplines of maximum performers.

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    39 min