Real Building Performance Beyond Greenwash with Paul Patterson
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Real Building Performance Beyond Greenwash with Paul Patterson
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In this episode of the Blueprints to Buildings podcast, host Glen Palmer speaks with Paul Patterson, founder and owner of Elevation Carbon, about cutting through greenwash to focus on real building performance. Paul shares why compliance-driven sustainability has failed to deliver results, and explains how measuring actual energy use, carbon, and cost outcomes is critical to reducing long-term risk for developers. The conversation highlights the importance of addressing performance and embodied carbon early in design to protect returns, avoid future retrofits, and build genuinely high-performing buildings.
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