The gap between agents who struggle with technology and those who thrive often comes down to mindset rather than technical skill. Sarita Dua bridges that gap in this conversation, sharing practical frameworks that any agent can implement regardless of their technical background.

Her path to real estate included 14 years in high-tech sales and marketing, which taught her how to evaluate technology through the lens of actual ROI rather than impressive demonstrations. Her engineering training instilled habits of identifying inefficiencies and designing solutions. Her MIT Sloan Executive MBA, completed in May 2020 just as the industry faced unprecedented disruption, provided frameworks for thinking about business operations systematically.

This combination produces insights that feel immediately actionable. Sarita advocates for solving real problems with the right tools, building templates that create consistency without killing creativity, and maintaining the human relationships that generate referrals while leveraging automation for everything that doesn't require personal attention.

Her perspective carries additional weight through her industry involvement. As a member of the Zillow Agent Advisory Board, former Inman Ambassadors leadership team member, and active participant in the PropTech Advisory Board, Sarita sees technology trends before they reach mainstream adoption. She trains and coaches other agents, giving her visibility into the common mistakes that derail technology implementations. And her marathon training provides an unexpected but powerful metaphor for how to build sustainable systems through discipline, consistency, and continuous improvement.

This episode explores:

• How engineering mindset translates to real estate efficiency and why technical training helps identify problems others miss
• AI tools that actually save time versus those that add complexity without corresponding value
• Template and workflow systems that create consistency while preserving personalization
• Database management strategies that generate consistent referrals through intentional relationship nurturing
• The marathon runner's approach to business building and why sustainable practices beat heroic effort
• How to evaluate new technology through practical ROI rather than feature excitement
• Common mistakes agents make when adopting new tools and how to avoid them

Whether you're overwhelmed by the pace of technological change or eager to find practical applications for AI in your business, this conversation offers frameworks from someone who combines technical credibility with real-world brokerage experience.

https://www.lwolf.com/podcast