Couverture de Podcast Ad Spend Continues to Rise but at What Cost?

Podcast Ad Spend Continues to Rise but at What Cost?

Podcast Ad Spend Continues to Rise but at What Cost?

Écouter gratuitement

Voir les détails

À propos de ce contenu audio

More money is being spent on advertising in podcasts, but does this mean we will be listening to less podcast content? And what could this mean for small, independent podcasters?

Have questions about Podcasting? Join Aimee & Ant as they answer them on their podcast - https://podcasterhq.net/podcasting101 

BROADCAST NOTES:

Based on the following news articles: 

  • http://www.insideradio.com/podcastnewsdaily/top-ten-podcast-advertisers-doubled-spending-in-2021-betterhelp-was-top-spender/article_b1a36554-8b5e-11ec-9f21-93c2bb6318c4.html
  • http://www.insideradio.com/podcastnewsdaily/podcast-ad-frequency-hit-new-record-in-q4-how-much-is-too-much/article_76256088-89d1-11ec-aaa2-47d87889b5b7.html
  • https://www.edisonresearch.com/super-listeners-2021-from-edison-research-and-ad-results-media/  

Links mentioned:

  • Google Search - https://www.google.com/search?q=podcast+jobs
  • PodNews - https://podnews.net/
  • LinkedIn - https://www.linkedin.com/jobs/search/?keywords=Podcast 
  • Indeed - https://www.indeed.com/ 


PodcasterHQ News Podcast is available on your favorite Podcast Player

Website: https://PodcasterHQ.net 

Podcaster HQ Merch Store: https://PodcasterHQ.store 

Instagram: https://instagram.com/PodcasterHQ 

Facebook: https://facebook.com/PodcasterHQ

Twitter: https://twitter.com/PodcasterHQ 


PodcasterHQ News airs on Fridays



Les membres Amazon Prime bénéficient automatiquement de 2 livres audio offerts chez Audible.

Vous êtes membre Amazon Prime ?

Bénéficiez automatiquement de 2 livres audio offerts.
Bonne écoute !
    Aucun commentaire pour le moment