Épisodes

  • #027 - DON’T Follow These Worst Podcast Advice! 🎙️🚫
    Sep 8 2025

    In this episode of Podcast Marketing Secrets, we react to some of the worst takes floating around the internet, from “post daily and you’ll never worry about money” to “paid ads and organic content are basically the same.” These hot takes aren’t just wrong, they’re dangerous for creators trying to build real traction.

    We break down why most viral advice lacks strategy, how corporate cringe kills conversions, and what actually works when building a podcast that performs. No fluff. No yes-man energy. Just expert-led breakdowns and savage clarity.

    You’ll learn why edutainment drives deeper engagement, how to balance authority with entertainment, and what separates high-performing content from trend-chasing noise. If you’re tired of recycled advice and want a system that converts, this episode hands you the filter.

    If you're ready to stop guessing, build with intent, and create content that actually moves the needle, this one’s for you.

    Ready to have the industry experts help you with your video podcast? Book a FREE discovery calls here: https://www.vibezcreative.com.au/15minutepodcastchat914650

    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative


    Timestamps:


    00:00:00 - Introduction

    00:01:21 - Brands on TikTok: Fun vs. Value

    00:02:13 - Content Strategy: CAVE Framework

    00:03:30 - Entertainment vs. Value in Content

    00:04:51 - Edutainment: The Balance of Education and Entertainment

    00:05:31 - The Misconception of Daily Posting

    00:06:43 - Quality of Leads vs. Quantity of Opportunities

    00:07:10 - Paid vs. Organic Content: Similarities and Differences

    00:08:32 - The Podcasting Critique

    00:09:42 - D-List Celebrities and Podcasting Failures

    00:10:34 - Monetization Strategies for Podcasts

    00:11:01 - Platform-Specific Content Strategies

    00:12:00 - Omnipresence in Social Media


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    15 min
  • #026 - The Biggest Lies About Podcasting 🎙️🚫
    Aug 27 2025

    In this episode of Podcast Marketing Secrets, we unpack the biggest lies holding creators back, from “you need two hosts” to “don’t repeat yourself” to “too much content kills engagement.” These myths aren’t just wrong, they’re costing you reach, revenue, and relevance.

    We break down how one creator scaled fast by doubling down on solo episodes, ignoring vanity feedback, and embracing repetition as a growth lever. No paid ads. No viral gimmicks. Just strategic consistency and ruthless clarity.

    You’ll learn why co-hosting often dilutes your message, how repetition builds brand memory, and what actually drives performance in a saturated space. If you’ve ever felt stuck between “doing more” and “doing it right,” this episode hands you the mindset shift to break through.

    If you're ready to stop second-guessing, scale your content output, and build a podcast system that converts, this one’s your wake-up call.

    Ready to have the industry experts help you with your video podcast? Book a FREE discovery calls here: https://www.vibezcreative.com.au/15minutepodcastchat914650

    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative


    Timestamps:


    00:00:00 - Introduction

    00:01:38 - Lie #1: You Need Two People to Podcast

    00:02:57 - Lie #2: Content is Too Much of the Same

    00:05:26 - Lie #3: The Audience Wants to Hear About Your Life

    00:07:47 - Lie #4: There’s Too Much Content

    00:10:34 - Lie #5: You Can’t Repeat Yourself


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    15 min
  • #025 - How To Get The Best Results With Your Podcast Team 🚀🎙️
    Aug 20 2025

    In this episode of Podcast Marketing Secrets, we break down how one podcast partner went from zero traction to 100,000+ views, then nearly sabotaged her own growth by changing titles mid-test. From trusting your team to resisting the urge to micromanage, we unpack the mindset shifts that separate high-performing creators from those stuck in the brokey loop.

    We explore how expert-led A/B testing, fast action, and strategic delegation create compounding results, no paid ads, no viral gimmicks, just consistent execution. You’ll learn why “yes-man” teams kill momentum, how to avoid discount-driven thinking, and what it really takes to build a podcast system that converts.

    If you're ready to stop second-guessing, scale your content output, and work with a team that’s obsessed with winning, this episode hands you the blueprint.

    Ready to have the industry experts help you with your video podcast? Book a FREE discovery calls here: https://www.vibezcreative.com.au/15minutepodcastchat914650

    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative


    Timestamps:

    00:00:00 - Introduction

    00:00:47 - Getting the Best Results with Your Podcast Team

    00:01:22 - Trusting Your Team: Don't Change Titles

    00:02:41 - Real-Life Example: The Importance of Trust

    00:04:58 - Being Open to Recommendations

    00:06:03 - Accountability and Pushing Back

    00:08:32 - Taking Action: The Key to Success

    00:11:41 - Avoiding the Brokey Mindset

    00:15:08 - Summary of Best Practices


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    17 min
  • #024 - How This Podcast Made 113K In Two Episodes 💸🎙️
    Jul 22 2025

    In this episode of Podcast Marketing Secrets, we break down how one podcast partner turned hesitation into a $113,000 win within just two episodes and two weeks. From confronting fear around investing to leveraging the Avaro podcast system, we unpack the strategy that transformed momentum into revenue.

    We explore how expert positioning, omnipresence across platforms, and smart content delegation created a perfect storm for organic growth, no paid ads, no viral spikes, just consistent value. You’ll learn how launching fast, building evergreen assets, and nurturing leads through long-form content can pre-sell your audience and streamline your sales process.

    If you're ready to ditch hesitation, amplify your brand, and build a system that converts, this episode reveals the blueprint.

    Ready to have the industry experts help you with your video podcast? Book a FREE discovery calls here: https://www.vibezcreative.com.au/15minutepodcastchat914650

    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative

    Timestamps:

    00:00:00 - Introduction

    00:00:46 - Case Study: $113,000 in Two Weeks

    00:01:15 - Setting Realistic Expectations

    00:02:35 - Overcoming Initial Hesitations

    00:03:39 - Identifying Misallocated Resources

    00:04:43 - The Decision to Move Forward

    00:09:54 - Rapid Podcast Launch Timeline

    00:10:05 - Achieving Omnipresence Across Platforms

    00:11:30 - Building Relationships Through Content

    00:13:05 - Nurturing Leads with Valuable Content

    00:14:25 - Results: Six High Ticket Clients

    00:15:20 - The Power of Taking Action

    00:18:35 - Organic Growth Without Paid Ads

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    21 min
  • #023 - How Diary Of A CEO Hooks His Audience (And How You Can Too) 🎧🔥
    Jul 15 2025

    In this episode of Podcast Marketing Secrets, we break down one of the boldest hooks from Diary of a CEO, where controversy becomes a magnet for attention. From sparking debates around feminism to calling out audience reactions, this intro doesn’t shy away from friction, it thrives on it.

    We unpack why provocative language like “Women out there are not gonna like this” isn’t just risky, it’s powerful. You’ll learn the mechanics behind triggering emotional engagement, how polarising angles draw in both supporters and critics, and why the best hooks don’t play neutral.

    If you're ready to spark conversations, challenge your audience, and drive real engagement from the very first seconds, this breakdown is your roadmap to creating hooks that ignite.

    Ready to have the industry experts help you with your video podcast? Book a FREE discovery calls here: https://www.vibezcreative.com.au/15minutepodcastchat914650

    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative https://www.tiktok.com/@vibezcreative_ https://www.facebook.com/vibezcreative

    Timestamps:

    00:00:00 - Introduction

    00:01:04 - Hook Breakdown: Diary of a CEO

    00:01:17 - Controversial Topics and Audience Engagement

    00:02:11 - Creating Curiosity with Open Loops

    00:03:01 - Establishing Credibility of Guests

    00:04:28 - Using Data to Capture Attention

    00:05:39 - The Importance of a Strong Hook

    00:07:03 - Balancing Multiple Topics in Hooks

    00:09:02 - Engaging Humor and Relatability

    00:10:28 - Providing Value While Keeping Interest

    00:11:36 - Length of Hooks for Different Episode Durations

    00:13:27 - Crafting the Perfect Hook



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    15 min
  • #022 - How DOAC Nailed the Best Podcast Hook Ever 🔥🎯
    Jun 25 2025

    Ready to have the industry experts help you with your video podcast?

    Book a FREE discovery calls here:

    https://www.vibezcreative.com.au/15minutepodcastchat914650

    In this episode of Podcast Marketing Secrets, we unpack what makes

    Stephen Bartlett’s podcast hooks from Diary of a CEO so powerful. From

    cinematic editing to masterful storytelling, we explore how his intros

    grab attention like a movie trailer. You'll learn the psychology behind

    high-performing hooks, why they matter, and how to craft your own to

    instantly captivate listeners. If you want to turn casual scrolls into

    committed subscribers, this breakdown is a must-listen.

    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative


    Timestamps:


    00:00:00 - Introduction

    00:01:03 - Analyzing a Powerful Podcast Hook

    00:02:07 - The Art of Seduction

    00:03:08 - Creating Intrigue and Curiosity

    00:04:21 - Establishing Credibility

    00:05:58 - The Power of Seduction

    00:07:02 - The Language of Seduction

    00:08:13 - Appealing to the Masses

    00:09:00 - Building Confidence

    00:10:37 - Effective Storytelling Techniques

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    14 min
  • #021 - How Diary of a CEO Leverages His Podcast For Maximum ROI 🎙️💰
    Jun 12 2025

    Ready to have the industry experts help you with your video podcast?

    Book a FREE discovery calls here:

    https://www.vibezcreative.com.au/15minutepodcastchat914650

    In this episode of Podcast Marketing Secrets, we dive into how industry

    leaders like Alex Hormozi and Diary of a CEO use their podcasts to

    generate maximum ROI. Learn why your podcast should be treated as a

    strategic sales asset, not just a hobby. We compare Hormozi's

    successful, partnership-free approach with others who rely on

    sponsorships, and Kyle breaks down key strategies for both seasoned

    podcasters and newcomers. Tune in for actionable insights on how to

    level up your podcasting game at any stage!


    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative


    Timestamps:

    00:00:00 - Intro

    00:00:35 - Maximizing ROI from Podcasting

    00:01:06 - Introduction to Top Podcasters

    00:01:50 - Alex Hormozi's Podcast Strategy

    00:02:36 - Data-Driven Decisions in Content Creation

    00:03:39 - Providing Value Through Free Resources

    00:04:47 - Sponsorships and Aligning with Audience Needs

    00:06:47 - The Importance of Authority in Sponsorships

    00:08:04 - Leveraging Your Podcast for Sales

    00:09:35 - Creating Testimonial-Based Content

    00:10:30 - Tracking ROI from Podcast Episodes

    00:12:37 - Engaging Your Sales Team for Feedback

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    15 min
  • #020 - Reacting To Viral Social Media Tactics 💥📱
    Jun 5 2025

    Ready to have the industry experts help you with your video podcast?

    Book a FREE discovery calls here:

    https://www.vibezcreative.com.au/15minutepodcastchat914650

    In this episode of Podcast Marketing Secrets, we explore the power of

    creating valuable content that transcends basic advertising. Learn the

    importance of a strategic digital marketing approach and how posting

    across all major social media platforms boosts reach and engagement. We

    also discuss how to go viral with unique, unexpected content using the

    "purple cow" metaphor. Tune in for proven tactics to launch, grow, and

    monetize your podcast in today’s competitive market


    Follow the Vibez Creative journey on socials:

    https:/www.instagram.comvibezcreative

    https://www.tiktok.com/@vibezcreative_

    https://www.facebook.com/vibezcreative


    Timestamps:

    00:00:00 - Introduction

    00:01:01 - The Purple Cow Analogy for Virality

    00:02:16 - Hijacking Virality

    00:02:49 - Funny Content vs. Business Conversions

    00:03:13 - Marketing vs. Sales in Content

    00:03:30 - Balancing Entertainment and Expertise

    00:04:14 - The Role of Humor in Business Content

    00:04:28 - Authority vs. Comedy in Branding

    00:09:10 - Overcoming Insecurities in Posting

    00:10:51 - Dealing with Online Hate

    00:12:07 - Omnipresence Across Platforms

    00:13:40 - Platform-Specific Strategies

    00:14:47 - Maximizing Content Repurposing

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    17 min