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Pipeline

Pipeline

De : Wave Representatives
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 Welcome to GTM Pipeline, the podcast dedicated to empowering sales and marketing leaders with cutting-edge go-to-market (GTM) strategies. Hosted by Glenis and David Marsh, this podcast delivers quick, actionable insights from top B2B technology experts, helping you accelerate revenue growth and optimize your sales pipeline.

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    Épisodes
    • Recognizing Audience Shifts, Winners and Losers

      Recognizing Audience Shifts, Winners and Losers
      Oct 3 2023
      This edition of Pipeline (E3-S1) Glenis and Dave discuss audience shifts over the last 20 years that resulted in winners and losers and what businesses can learn from these examples.
      Check out wavereps.com for more information about Wave, and youtube.com/wavereps and/or linkedin.com/company/wavereps to see some examples of video content.

      This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribe
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      59 min
    • The greatest customer story ever told, and influencer marketing for the win

      The greatest customer story ever told, and influencer marketing for the win
      Jun 26 2023
      This edition of Pipeline (E2-S1) Glenis and David discuss three epic stories that highlight how other people can be more effective at selling a brand than the brand itself. We start with the famous Nordstrom Tire Story told for 40 years, the Ocean Spray Skateboarder and the Movie Air.

      This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribe
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      45 min
    • GTM Pipeline: Unlock Social Media Growth Before It Costs You

      GTM Pipeline: Unlock Social Media Growth Before It Costs You
      Jun 13 2023

      This episode of GTM Pipeline: Why B2B companies should produce relevant, audience-focused video content on LinkedIn, to engage their target market.



      This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribe
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      1 h et 3 min
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