Tired of sending endless LinkedIn messages that get ignored? The secret isn’t more automation... it’s being a human in a robotic world. Discover how authentic connection on LinkedIn will blow away the noise and open doors you didn’t know existed.
Bill McCormick is a leading authority on authentic relational intelligence and LinkedIn coaching. He is dedicated to helping solopreneurs and sales professionals grow through genuine human connection rather than automation or scripts. Bill shares how modern tools can help, but true sales success on LinkedIn relies on showing up authentically and building trust.
Bill explains the pitfalls of overusing automation and AI for outreach, risking account restrictions and low engagement. Instead, he encourages starting with a strong LinkedIn profile that showcases your value proposition clearly and leverages real client feedback as social proof.
Jake and Bill discuss practical outreach tips, emphasizing the power of personal introductions, authentic engagement on social content, and avoiding generic, pushy sales tactics. They highlight strategies to build relationships by focusing on clients' actual challenges and asking thoughtful, curiosity-driven questions.
Bill also shares how he offers complimentary consultations and team webinars to help build LinkedIn skills, delivering measurable business development results.
This episode equips listeners with actionable, human-centered tactics to cut through LinkedIn noise and build meaningful networks that convert.
0:52 - The Problem with Automation
2:19 - Bill's Background Story
7:55 - Optimizing Your Profile
14:35 - The Art of Authentic Outreach
21:49 - Making Bad Impressions at Scale
29:45 - Crafting Your About Section
33:39 - How to Connect with Bill
Connect with Bill: Bill@allsellingissocial.com
Bill's Linkedin: https://www.linkedin.com/in/billmccormick/
Follow Jake:
LinkedIn: https://www.linkedin.com/in/jakestahl/
TikTok: @JakeTheMindMechanic
Podcast: https://thejakestahl.com/podcast/
Book: Own the Room: https://thejakestahl.com/books/
This episode is brought to you by Orchestraight. You can get a free trial of Orchestraight, an NLP-based Lead Gen tool, for 7 days, up at orchestraight.com.
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