Have you ever hit a point in your business where everything used to work — and suddenly it doesn’t anymore?

You’re still showing up. You’re still trying all the strategies. But momentum has slowed, revenue feels unsteady, and no matter what you do, it feels like you’re in a business slump.

This episode of Run Your Damn Business is for small business owners who feel caught in what I call the S-curve of business — that uncomfortable stage where growth stalls, confidence wobbles, and doubling down on old marketing tactics only makes things worse.

If you’ve been telling yourself that you just need to post more, sell harder, or push through to get out of the business slump — pause here. This conversation will change how you see what’s actually happening in your business.

In this episode, we talk about why getting stuck in a business slump is not a failure — it’s a normal part of growth. The problem isn’t your experience, your work ethic, or your ability to succeed. The problem is that as businesses mature, they require different small business strategies than the ones that worked in the early stages.

You’ll learn why many business owners hit this slump right after a period of success, and why relying on Instagram, content overload, and scattered offers keeps you trapped in the cycle. We’ll unpack why the online market has shifted, why trust matters more than visibility, and how chasing every tactic leads to burnout instead of clarity.

This episode breaks down five focused shifts that help you move out of the S-curve and rebuild momentum without starting over:

• Why narrowing back to one ideal client restores clarity and traction
• How simplifying to one offer creates faster sales and stronger messaging
• Why strategic pricing matters more than “charging what you’re worth”
• How choosing one authority platform improves online visibility
• Why consistency over a full year beats constant pivoting

We also talk about the power of long-form authority platforms — including podcasting for business growth — and why building expertise as a business asset creates more stability than content-heavy marketing ever will. This is about working smarter, not louder, and creating systems that support sustainable growth.

If you want to attract more clients, stabilize your income, and grow your small business without burning yourself out, this episode will help you see exactly what to focus on — and what to stop doing.

This is not about doing more.

It’s about doing the right things, in the right order, at the right stage of business.

Take what you need, apply the power of one, and go run your damn business.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan put words to what I’ve been feeling about my business for years and then gave me the strategies to move it forward." <– If that sounds like you, I’d love for you to take a moment to rate and review Run Your Damn Business.

Your feedback helps me reach more women just like us who want to grow our business in way that actually feels good.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business—don’t miss a thing!

You’ve been doing all the hard work to attract more clients with your podcast. You’re showing up, publishing episodes, and sharing valuable insights — but no matter how much effort you put in, it’s not turning into sales.

If that’s you, you’re not alone. And more importantly, you’re not doing anything wrong. In most cases, there’s just one simple mistake that’s preventing your podcast from becoming the client-attracting asset it’s meant to be.

In this episode of Run Your Damn Business, we’re talking about how to attract more clients by fixing the most common disconnect I see when it comes to podcasting for business growth. This isn’t about creating more content, growing a massive audience, or becoming louder online. It’s about making sure your podcast is doing the actual job you need it to do in your small business.

Podcasting can be incredibly powerful for online visibility, but visibility alone doesn’t create steady income. Many small business owners assume that if they provide enough value, listeners will naturally figure out how to work with them. The truth is, most listeners don’t. Without clear positioning, your podcast builds trust — but not momentum.

In this episode, we break down why podcasts often feel productive without producing results, and how subtle messaging gaps keep listeners from becoming clients. If your show sounds good but isn’t converting, it’s not a content problem — it’s a clarity problem.

We’ll cover:

• How to shift your podcast from something that simply exists online into a true expertise as a business asset
• Aligning your messaging so your podcast supports business growth, not just awareness
• Why podcasting is one of the best small business strategies not just another content obligation
• Attracting more clients without chasing trends or increasing your workload

If you want to attract more clients using your podcast — without more hustle, more posting, or more pressure — this episode will help you see exactly what to fix.

Hit play, take what you need, and then go run your damn business.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan put words to what I’ve been feeling about my business for years and then gave me the strategies to move it forward." <– If that sounds like you, I’d love for you to take a moment to rate and review Run Your Damn Business.

Your feedback helps me reach more women just like us who want to grow our business in way that actually feels good.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business—don’t miss a thing!

Let’s talk about email — and before you even think about skipping this episode, stay with me for a minute!

Because whether you love email or hate it, it is still one of the most powerful business assets you own. And if you’re already sending emails but not seeing the open rates you want, this episode will help you fix that without sending more emails or rewriting your entire strategy.

I’m breaking down three simple ways to increase your email open rates, pulled straight from what I shared recently inside my mastermind, The Table. My own open rates consistently sit around 60–70%, and I don’t believe in gatekeeping — so I’m bringing it here.

In this episode, we cover:

• Why email gets a bad reputation (and why that thinking hurts your business)
• Why I test emails before sending them to my full list — and how long to test for
• How timing your sends differently — evenings, weekends, low-noise windows — can boost engagement
• Why email isn’t just marketing — it’s a long-term business asset you own

None of this requires more content. None of it requires chasing trends. It’s about working smarter with what you already have and letting your email list do the heavy lifting it was designed to do.

Take what you need from this one — and then go run your damn business.

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

RATE, REVIEW, & FOLLOW ON APPPLE PODCASTS

"Jan put words to what I’ve been feeling about my business for years and then gave me the strategies to move it forward." <– If that sounds like you, I’d love for you to take a moment to rate and review Run Your Damn Business.

Your feedback helps me reach more women just like us who want to grow our business in way that actually feels good.

Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business—don’t miss a thing!