In this episode, Hugo Almeida, founder of Abitronics, shares his entrepreneurial journey, discussing the evolution of his business over 24 years, the impact of COVID-19, and the importance of adaptability in changing markets. He emphasizes the significance of listening, patience, and surrounding oneself with positive influences as key components of success. Hugo also highlights the importance of understanding technology trends and differentiators in the industry, and offers valuable advice for aspiring entrepreneurs.

In the latest edition of 'Inside the Win,' Sam Nelson and Meagan Thai discuss a lengthy and complex victory involving a regional bank in the Pacific Northwest. The case took nearly two years from initial contact to closure, with significant pivots along the way. The bank, which employs around 600 people, faced major challenges with its legacy PBX system, particularly in customer hold times and reporting visibility. Initially seeking a single vendor capable of everything, the bank shifted to a two-vendor strategy after a year. This change led Meagan and her team to carefully select specialized vendors, ultimately securing a solution that effectively met the bank's needs. They emphasized the importance of persistence, clear communication, and tailored integrations, resulting in a successful deployment and enhanced customer satisfaction. Meagan also differentiated between banks and credit unions, highlighting the complexities involved in bank environments. This episode reinforces the importance of engaging expert advice early in the client relationship for optimal outcomes.

This episode of Inside the Win showcases how a technology advisor transformed a small initial opportunity with a large legal firm into a major ongoing partnership. Starting with nine months of relationship building and educational conversations about the value of indirect channels versus direct purchasing, the team finally received their first opportunity - a modest $140 monthly cable circuit. After executing this flawlessly, they identified the client's broader challenges around shadow IT, contract management, and technology spend visibility across 100+ locations. By introducing solutions like technology expense management platforms and network aggregation services, they helped the client gain control over their chaotic IT environment, discovering over 3,000 unauthorized applications. The relationship has now grown to over $200,000 in monthly recurring revenue, with the client directing all IT purchases through the advisor. The key lesson emphasizes the difference between persistence and pestering, showing how patient relationship building and focus on business outcomes rather than just selling products can lead to transformational partnerships.

Josh Lupresto of Telarus was a guest on Tech Sales Advice - the LinkedIn Live programs for technical sales professionals and leaders that is - BY DESIGN - UNscripted, UNrehearsed, and UNpredictable. Josh shares his story of how his journey defies the traditional playbook, from working as an auto mechanic, to becoming a sales engineer, to leading high-impact technical sales teams.

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This episode of Inside the Win features solutions architect Trevor Burnside discussing a successful security partnership with a selective client planning aggressive growth. The client needed to more than double in size within a year but lacked the internal resources to scale their security operations. Rather than simply shopping for tools, they sought a strategic partner who could act as an extension of their team without creating vendor lock-in or loss of control. The winning approach focused on building trust and confidence through listening, validating their chosen toolsets, and demonstrating operational capabilities rather than just technical specifications. Dataprise ultimately provided a hybrid solution combining managed services and managed security services, including 24/7 help desk, network monitoring, endpoint detection, and full SOC capabilities. The key takeaway emphasizes that successful advisors sell solutions and outcomes rather than just security tools, helping clients protect the business they're building for the future.

Do NOT miss this special episode diving into Google Cloud. Today, we're joined by Michael Williams, Cloud Solutions Consultant 3 - Google, from Rapidscale. As Rapidscale unveils its partnership with Google, this is now a deep conversation you can have with your customers. Michael has extensive Google experience from his roles at PayPal & Uber, in addition to having worked at Google himself. He has many tips and tricks to share on how to dive into these Google Cloud conversations. Today, we cover migrations and professional services for Google products such as Google Cloud, BigQuery (Data Warehouse), Data Catalog (Data Classification), Gemini (AI), and more. Listen in today as we unearth all the possibilities for your customers with Google Cloud.

Chad Muckenfuss and Jason Kaufman from Telarus discuss a successful cloud partnership case study featuring Ancero. The opportunity began with a mid-sized company (50 desktops, 89 Microsoft 365 users across multiple locations) frustrated with multiple MSPs and seeking consolidation. Through an agnostic assessment, they identified the client's need for simplified management, Microsoft 365 expansion, Azure data center migration, and cybersecurity improvements aligned with CIS framework requirements. The solution involved partnering with Ancero as both an MSP and MSSP to address regulatory compliance needs in the finance sector, including PCI and other frameworks. The engagement started at $6,600 MRR and grew 50% to $9,500 MRR within a couple of months, demonstrating successful land-and-expand methodology. The client achieved comprehensive cybersecurity and MSP services for less than the cost of one or two employees, while eliminating vendor management headaches.

In this episode, host Josh Lupresto reflects on the significant milestones and achievements of the Next Level BizTech podcast throughout 2025. He discusses the evolution of the podcast format, highlights key technology trends, and explores the impact of AI on the industry. The conversation also looks ahead to 2026, emphasizing the importance of staying informed and prepared for future developments in technology solutions.