Pricing is one of the biggest struggles photographers talk about but what if the problem isn’t actually the numbers?

In this episode of Mother, Baby & Us, we’re unpacking why pricing can feel so uncomfortable for photographers and why spreadsheets and pricing calculators rarely solve the real issue.

We talk about the fears and mindset blocks that sit behind pricing decisions, from worrying about losing bookings to comparing yourself with other photographers and waiting until you feel “good enough” to charge more.

If you’ve ever hesitated to say your prices out loud, apologised for your pricing or constantly changed your packages without feeling any more confident, this conversation is for you.

This episode isn’t about formulas or complicated pricing strategies, it’s about understanding the emotional side of pricing and learning to trust your value as a photographer.

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Join this channel to get access to members only live streams and more - https://www.youtube.com/channel/UCqorebmeGsNQQ9mK-jDNaVw/join

Chapters

00:00 — Intro

00:19 — Issues Before The Podcast

01:29 — In Our Live Stream Era

04:30 — Emotional Side of Pricing

08:20 — The Fear of Being Too Expensive

12:53 — Building The Confidence In Ourselves

14:36 — You’ll Never Be “Ready”

16:21 — How To Justify Your Pricing

23:10 — Is Our Pricing Is Working For Us?

27:54 — Positioning Your Photography Business

29:26 — Outro

www.abigaillewisphotography.co.uk

Your photography business has grown but have your habits kept up?

In this episode, we’re talking about what happens when your business evolves but you’re still operating with the mindset, systems and patterns from an earlier stage.

Many photographers hit a plateau not because they aren’t talented, but because they’re still:

– making decisions from scarcity

– overworking out of habit

– avoiding delegation

– operating reactively instead of strategically

Growth requires different behaviour. What got you here won’t necessarily take you further.

If your photography business feels stuck, overwhelming or harder than it should be, this conversation is for you.

We’ll explore how to recognise outdated habits, shift into a new level of leadership and build a business that matches the stage you’re actually in.

Subscribe for fortnightly conversations about building a sustainable, profitable photography business.

Light Blue CRM for Photographers - https://www.lightbluesoftware.com/referral/rf_72M94VTT

Cull, Edit, Deliver Faster with Aftershoot get 10% off - https://aftershoot.com/explore/?ref=abigail10

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Maternity Academy Spain - Use code MBU25 for 25% off! - https://www.abigaillewisphotography.co.uk/the-maternity-academy

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Join this channel to get access to members only live streams and more - https://www.youtube.com/channel/UCqorebmeGsNQQ9mK-jDNaVw/join

Chapters

00:00 — Intro

00:15 — Bad Habits In Photography

01:16 — Our Most Recent Habit Change

03:49 — Signs Your Business Has Evolved (But You Haven't)

11:35 — The Excuse We Always Make

13:29 — Common Habits Photographers Have

17:53 — The September We Don't Talk About

19:12 — How To Audit Your Habits

24:38 — Automation Isn't Lazy

28:38 — Sustainability Is A Skill

32:23 — Light Blue Software Saved Our Business / Outro

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.

In photography, it’s rarely the big, dramatic decisions that shape your career. It’s the small ones, the quiet choices you make without realising their impact at the time.

In this episode of Mother, Baby & Us, we’re reflecting on the decisions we didn’t fully understand until we looked back. The boundaries we set (or didn’t), the opportunities we said yes to, the systems we delayed, and the moments that quietly changed the direction of our businesses.

We talk about why hindsight brings clarity, how reflection can be a powerful tool for growth, and how photographers at any stage can start making more intentional decisions, without pressure or panic.

This episode is for photographers who feel like they’re “somewhere in the middle”, who know they’ve grown, but want to move forward with more confidence and clarity.

Sometimes progress isn’t about doing more.

It’s about noticing what’s already shaping you.

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Maternity Academy Spain - Use code MBU25 for 25% off! - https://www.abigaillewisphotography.co.uk/the-maternity-academy

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Chapters

00:00 — Intro

00:29 — The Podcast Is Changing

02:29 — Reflection Is As Important As Planning

05:00 — Why We Avoid Looking Back

05:53 — What Reflection Actually Gives You

11:37 — Reflection Without Judgement

13:18 — Taking The Emotion Out Of Reflection

19:20 — Peaks And Pits

25:17 — Recap

26:30 — Emoji Refection Outro

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.

Photography shows and conventions can be game changing but only if you know how to use them well.

In this on the road episode of Mother, Baby & Us, we’re recording live from SWPP and joined by three voices from across the photography industry:

Ian from Light Blue Software

Fabrizia Costa — photographer, author and speaker

Llŷr from the Wales & West Photography Show

Together, we talk about why photography shows still play such an important role in the industry, especially in a world that’s increasingly online. We discuss the real value of attending shows, from education and inspiration to community and connection, and what photographers can do to get more out of attending than just collecting flyers and freebies.

If you’ve ever wondered whether photography shows are still worth your time, how to approach them without feeling overwhelmed, or how to turn a few days at a convention into long term growth for your business, this episode is for you.

The Maternity Academy, Spain - Use code MBU25 for 25% off! - https://www.abigaillewisphotography.co.uk/the-maternity-academy

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Light Blue CRM for Photographers - https://www.lightbluesoftware.com/referral/rf_72M94VTT

Fabrizia Costa, Stop F*cking About Book - https://www.amazon.co.uk/Stop-cking-About-ultimate-projects-ebook/dp/B0FCZT1HRM

Wales and West Photography Show - https://www.waleswestphoto.com

Join this channel to get access to members only live streams and more -

https://www.youtube.com/channel/UCqorebmeGsNQQ9mK-jDNaVw/join

Chapters

00:00 – Intro

00:54 – Ian Light Blue Software

10:21 – Fabrizia Costa

22:15 – Llŷr Wales and West Photography Show

26:03 – Final Thoughts

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.

Most photography advice is aimed at beginners or those who’ve already “made it”, but what about everyone in between?

In this episode, we’re talking about the awkward middle of a photography business, the stage where you’re no longer new, you’ve made real progress, but you’re not yet where you want to be. Motivation starts to dip, responsibility increases, and it can feel like you’re working harder without the clarity or confidence you expected to have by now.

We unpack why this phase feels so uncomfortable, how comparison and pressure creep in and why feeling stuck is often a sign of growth rather than failure. If you’ve lost some of the beginner excitement, feel caught between levels or are quietly questioning your next move, this episode is for you.

This conversation is about perspective and understanding that the middle isn’t a problem to fix, it’s a phase to move through.

The Maternity Academy, Spain - Use code MBU25 for 25% off! - https://www.abigaillewisphotography.co.uk/the-maternity-academy

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Join this channel to get access to members only live streams and more -

https://www.youtube.com/channel/UCqorebmeGsNQQ9mK-jDNaVw/join

Chapters

00:00 – The Awkward Middle Most Photographers Hit

02:45 – When Growth Slows and Excitement Fades

05:55 – Why Success Stops Feeling Like Success

08:35 – The Reality of Stability, Money & Self Employment

11:30 – Imposter Syndrome, Risk & Playing It Safe

14:05 – Feeling Overlooked (Even When You’re Showing Up)

16:50 – Why Most Photographers Quit in the Middle

18:55 – The Middle Is a Building Phase

21:40 – Perspective, Support & Long Term Confidence

25:45 – Final Thoughts: The Middle Isn’t a Dead End

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.

Being a photographer isn’t just about taking beautiful images. For many of us, especially those working in maternity, newborn and family photography, it means holding space for people during some of the most emotional moments of their lives.

In this episode, we talk about the emotional weight of being someone’s once in a lifetime photographer, the pressure to get it right, the responsibility that comes with documenting fleeting moments and the invisible labour that often goes unseen.

We explore why burnout in photography isn’t always about workload, how emotional responsibility can quietly build over time and why so many photographers feel exhausted even when they “love their job”.

This is an honest, grounded conversation about the side of photography that’s rarely talked about but felt by so many.

If you’ve ever carried the emotional load of your clients home with you, questioned why the work feels heavier some seasons than others, or wondered if it’s okay to acknowledge this part of the job, this episode is for you.

Remember My Baby Charity - https://remembermybaby.org.uk

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Maternity Academy Spain - https://www.abigaillewisphotography.co.uk/the-maternity-academy

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Chapters

00:00 — Intro

00:18 — Trigger Warnings

00:43 — Being a Once In A Lifetime Photographer

01:46 — Pressure in Maternity and Newborn Photography

03:50 — Dealing with Anxiety

10:12 — Safe Space For Our Clients

13:28 — Having A Community of Photographers

15:39 — Nothing To Fix

17:42 — Outro

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.

Is your camera really the thing holding you back, or is that just what we’ve been taught to believe?

In this episode of Mother, Baby & Us, we unpack one of the most common misconceptions in photography: that better gear automatically leads to better images.

We talk honestly about why so many photographers feel stuck, frustrated or tempted to upgrade their equipment before they’ve truly learned to use what they already own. From entry level cameras to professional bodies, we share real world insight from years of photographing maternity, newborn and family sessions, and explain what actually makes the biggest difference to your work.

This episode covers:

- Why new gear often feels like the solution

- The skills that matter more than camera bodies and lenses

- How learning light, posing and intention impacts your images far more than specs

- When upgrading your gear does make sense

If you’ve ever wondered whether your camera is the problem or felt pressure to invest in expensive equipment before you’re ready, this conversation will help you refocus on what really moves your photography forward.

Canon R50 vs R5 Comparison Video - https://youtu.be/i2sZd8SFayE

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Maternity Academy Spain - https://www.abigaillewisphotography.co.uk/the-maternity-academy

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Join this channel to get access to members only live streams and more - https://www.youtube.com/channel/UCqorebmeGsNQQ9mK-jDNaVw/join

Chapters

00:00 — Intro

00:34 — Where Gear Myths Come From

04:29 — Gear Does Matter, Just Not In The Way You Think

07:39 — Practise Is Magic

13:45 — What Actually Improves Your Images

22:05 — When Gear Does Matter

26:25 — How To Know When It's Time To Upgrade

28:05 — Proving Our Point

30:17 — Outro

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.

January can feel heavy for photographers.

The pressure to book out, upgrade gear, overhaul your business and “make this your year” can lead to rushed decisions, burnout and comparison before the year has even properly started.

In this first episode of Season 4 of Mother, Baby & Us, we’re welcoming you back and talking honestly about the biggest mistakes photographers make in January, and what to focus on instead.

We cover:

Why January feels so overwhelming for photographers

The most common reactive decisions made from panic

Why busy doesn’t always mean productive

How comparison distorts reality at the start of the year

What foundations are actually worth strengthening in January

How to start the year with clarity instead of pressure

If January feels quieter, heavier or more uncertain than you expected, you’re not behind, and you’re not alone.

The Maternity Academy Spain - https://www.abigaillewisphotography.co.uk/the-maternity-academy

Join the conversation in our Facebook group - https://www.facebook.com/groups/690300729099443/

The Society of Photographers Convention London - https://thesocieties.net/convention/

The Photographer's Power Pack FREE DOWNLOAD - https://www.abigaillewisphotography.co.uk/the-photographers-power-pack

Join this channel to get access to members only live streams and more -

https://www.youtube.com/channel/UCqorebmeGsNQQ9mK-jDNaVw/join

Chapters

00:00 — Intro

01:11 — What Happened After Season 3

03:01 — Coming Up In Season 4 & 2026

05:31 — Mistake Photographers Make In January

08:17 — Mistake 1

10:20 — Mistake 2

13:10 — Mistake 3

20:09 — Mistake 4

24:23 — What CAN Photographers Do In January

30:00 — Recap & Next In Person Talk

32:09 — What Are Your 2026 Goals & Outro

www.abigaillewisphotography.co.uk

Abigail Lewis Photography are an international award winning, Maternity and Newborn Specialist photography team. Focusing their time and experience in creating breathtaking artwork that will be treasured by your growing family for generations to come. Abigail is the force behind the camera, immortalising your memories and Kristie is Creative Director, ensuring your experience and needs are met. Together they work as one to make sure your journey into parenthood and beyond is empowering and unforgettable.