Couverture de Micro Niche Mastery

Micro Niche Mastery

Micro Niche Mastery

De : Ziv Raviv the CEO and owner of DailyCookie.co
Écouter gratuitement

3 mois pour 0,99 €/mois

Après 3 mois, 9.95 €/mois. Offre soumise à conditions.

À propos de ce contenu audio

 This show explores the idea that businesses that find a Micro Niche get noticed and grow to a significant size or simply faster. Hear interviews with business owners, tribe leaders and too creators and learn the power of going niche. Micro Niche Mastery starts here.This show was created by Daily Cookie, a company by Kivi Media. All rights reserved. Direction Economie Management et direction
Les membres Amazon Prime bénéficient automatiquement de 2 livres audio offerts chez Audible.

Vous êtes membre Amazon Prime ?

Bénéficiez automatiquement de 2 livres audio offerts.
Bonne écoute !
    Épisodes
    • Selling an online course in a micro niche, with Jono Petrohilos (MNM Season 2 Episode 14)

      Selling an online course in a micro niche, with Jono Petrohilos (MNM Season 2 Episode 14)
      Apr 1 2022
      Selling an online course in a micro-niche, with Jono Petrohilos Episode 14, Season 2 – Jono Petrohilos Welcome to the last episode of the second season of The Micro Niche Mastery Podcast. Our guest for today is Jono Petrohilos, the co-founder and director of Fitness Education Online and Course Creator Community. He is also an international speaker, bestselling author, and podcast host. Listen to this podcast episode and discover how micro-niching can help you grow into a 7-figure business and expand into an additional business. Jono is the 2020 Fitness Australia Educator of the Year. Listen to his inspiring story at 1:26Jono used to be the worst boot camp instructor. How did that inspire him to start an online course? Check out 3:48The reason why Jono chose an online course over a workshop is at 6:40Two things that Jono used in creating his first course are at 9:22How to market an online course? Find out the steps at 10:11Why do you need a Facebook group and an email list for marketing? Answers are at 12:43Two things that generate the most revenue for Jono are at 14:46The number one way to get people on Jono’s email list is at 15:49Listen at 21:30 to learn Jono’s next step in growing his business Important Links: coursecreatorcommunity.net fitnesseducationonline.com.au dailycookie. co Transcript: Click Below to see the full transcript of this episode Open Transcript Voice Over: Welcome to the Micro Niche Mastery Podcast, where we help you establish yourself in the perfect micro niche. So you will get noticed and grow your business faster. And now your host, he watched the first season of the squid game, Netflix show twice and found 12 hidden gems of business advice in it. Ziv Raviv. Ziv: Hello, and welcome to the Micro Niche Mastery Podcast. Hi, I’m Ziv Raviv. And today I have the privilege of interviewing Jono Petrohilos. I hope I spell it correctly. Hi, Jono. Jono: Ziv how are you? I’m impressed. Are you, are you Greek? How did you get that, that name? Ziv: Well, I practiced, but Jonno, let me introduce yourself properly. So Jono is the co-founder and director at Fitness Education Online, which is one of the largest providers of professional development courses for fitness professionals in Australia. He’s also an international speaker bestselling author, podcast host, and the winner of the Australian fitness educator of the year, which I have to ask, like, what is that competition or about how do you actually, like, how, how can you actually win that? Jono: Yes. Good question. So there’s a a governing body here in Australia, fitness Australia. Right now, if you have a, like a course that fitness trainers take, usually you get that registered with fitness. Australia is like an at accreditation kind of thing, right? And then every year, they have awards at fitness Australia. You know, the personal trainer of the year, the group fitness instructor of the year, the gym of the year, one of the awards is the fitness educator of the year. And it’s done by first nomination process. So they’ll send an email out to all the trainers and they’re like, you know, Hey, you know, nominate your, the course that you did that you thought was the, as to the educator, you thought was the best. If you get a nomination, there’s an application that goes through. So I got an email from fitness Australia that said, Hey, Jono, you know, you’ve been nominated for this award here. You know, fill out this documentation here, filled out the documentation, usual kind of questions. Who are you? What do you do? Why do you do it? All that sort of stuff there, it then goes into a finalist. And then, you know, there was four or five different educators, and there’s a panel of judges, experts who picked the best educator out of those, those finalists. Ziv: Sweet like, this is a real deal. This is not something that is easy to get, but I wanna ask you, like, I wanna hear the origin story of your business because you chose us to not sell directly to the end consumers. Like the people that are there that wants to become more fit. You decided to work with specifically the fitness professionals and even specifically teach them online. So tell me a little bit about how did, what were you thinking about when it was just like an idea? Jono: Yes. Awesome. Okay. Let me add some, how long do you want me to spend till on this story? Cause this could be anywhere from five minutes to 20 minutes. Ziv: Let’s start with the 5. Jono: Awesome. Mark. Cool. So simple version. I used to be a bootcamp instructor. Okay. So I used to run a bootcamp out in the park and run a business that way there, I worked at a franchise. There were like 75 different locations at this franchise. And you were ranked how good you were. All right. Based on how many of your clients would come back, your attention number one means you were the best number 75 means you were the worst. Take your guess what I was ranked. If when starting off, ...
      Afficher plus Afficher moins
      26 min
    • The business power of your authentic self, with Ali Levine (MNM Season 2 Episode 13)

      The business power of your authentic self, with Ali Levine (MNM Season 2 Episode 13)
      Mar 25 2022
      The business power of your authentic self, with Ali Levine Episode 13, Season 2 – Ali Levine Welcome to the thirteenth episode of the second season of The Micro-Niche Mastery Podcast. Our guest for today is Ali Levine. A TV personality and a podcaster who helps people with fashion, lifestyle and authenticity. If you’re afraid to be vulnerable and open about your life, this podcast episode will empower you to be confident in living life without masks. From audio journals and blogs to producing a podcast. Listen to Ali’s podcast journey in the first part of the interview How did Ali strip down to her authentic self? Listen at 3:40 The best accessory and your life’s superpower are at 6:25 Learn about Ali’s turning point from a picture-perfect life to a real and raw one as a mother at 8:34 Ali’s healing stories have resonated with many. How did she start a business out of this? Check out 10:36 The truth about making money by being vulnerable is at 13:24 Listen to Ali’s success stories through the Everything with Ali Podcast in the second part of this episode Looking for a stylist? Ali is a celebrity wardrobe stylist and NY Times Fashion expert. Details here “When you choose to step into your authentic self and own every single piece and part and shadow of you that you are. That’s where the magic happens. That’s where the gold is.” – Ali Levine Important Links: alilevine.com dailycookie. co Transcript: Click Below to see the full transcript of this episode Open Transcript Voice over: Welcome to the Micro Niche Mastery Podcast, where we help you establish yourself in the perfect micro niche. So you will get noticed and grow your business faster. And now your host, he published a fiction book about a spy who extracts information by being really good at talking with the kids of the targets, Ziv Raviv. Ziv: Hello, and welcome to the Micro Niche Mastery Podcast. I’m so excited to be here with Ali Levine for ali levine.com. Ali is a lot of things. She’s a podcaster with Everything with Ali Levine. She’s from Nashville, Tennessee. She’s a TV personality, and she helps people with everything around fashion and lifestyle and authenticity. And I came across you Ali and I was, uh, immediately, I fell in love with her, how you are authentic and, and the way that you help others become authentic. So hi Ali, how are you? Ali: Hi, I’m good. How are you? Thank you so much for that kind introduction. Ziv: Thank you for taking the time and being here. As a mom, I know you’re always super busy and you do a lot of things. So you’re busy naturally, too. I wanna ask you, where did the year to start a podcast for someone that actually makes a living from something so visual, like styling, where did you come up with the idea of a podcast? Ali: Absolutely. That’s a good question. So I had a podcast actually with one of my really good friends, uh, when I was in the Hollywood styling world called things which really easy to blog about, um, it a on hiatus, but it’s, uh, still does really well to this day. It was a really fun show of one of my closest friends that we kind of just talked about, all the things that we didn’t have time to actually blog about and talk about. And so it was a very kind of just fun flowing silly, but cool entertainment podcast. And so that was my first kind of dip into the podcast world. And then when we went on hiatus. I had gotten pregnant with my first daughter and I realized I didn’t have, you know, all the time in the world. And I was really sick in my pregnancies. Ali: So it was like, okay, we’re gonna table this for now. And then I went through my own journey in the beginning of motherhood, went through pretty heavy postpartum depression. And when I did one, I never expected it. I think most people that go through it don’t. And then when I did, you know, coming out of it, I was having a really hard time kind of healing and going through my own processes. I’m a very spiritual and more holistic type of person. And so I was doing a lot of my own work and I was, you know, working through a lot of just different holistic therapies and all kinds of things. And my therapist said, well, why don’t you start besides writing it down and blogging? Why don’t you start saying it out loud with things you’re feeling, the things you’re experiencing. And so I did, and essentially they were kind of just like audio journals for me, but a few of my friends heard them and other people around me, they were close to me and they were like, why don’t you actually like release this? Ali: And I was like, and do what with it. And they were like, I don’t know, make it a podcast or a show or something. And I never honestly thought it was gonna be that I just thought I was gonna kind of release and just, you know, use it to be able to get through more of my own stuff and ended up being so beautiful that it was actually originally called strip down with...
      Afficher plus Afficher moins
      23 min
    • Monetize your business with Affiliate Marketing, with Nathan Bynum (MNM Season 2 Episode 11)

      Monetize your business with Affiliate Marketing, with Nathan Bynum (MNM Season 2 Episode 11)
      Mar 11 2022
      Monetize your business with Affiliate Marketing, with Nathan Bynum Episode 11, Season 2 – Nathan Bynum Welcome to the eleventh episode of the second season of The Micro Niche Mastery Podcast. Our guest for today is Nathan Bynum, an author and the man behind lemonlaunch.com, where people learn about affiliate marketing. Listen to this episode if you want to learn how to earn passive income through affiliate marketing. The truth that you need to know about affiliate marketing is at 1:21What’s the best way to start affiliate marketing? Check out 2:57The things you need to remember to make affiliate marketing work is at 5:05The other ways to do affiliate marketing besides blogging are at 6:23How do businesses grow their audience? Listen to their stories at 9:47If you want to be successful in affiliate marketing, take note of Nathan’s tips at 13:32The common characteristics of people who make a lot of money through affiliate programs are at 14:57Nathan helps people start making money with their businesses. Find out his ideal clients at 16:56Nathan’s inspiration and reasons in writing his book Goal Setting: Habits to Achieve Your Goals and Succeed in the Life You Want is at 19:27Marketing techniques that will help you get in front of your ideal clients can be accessed here. Important Links: lemonlaunch.com dailycookie. co Transcript: Click Below to see the full transcript of this episode Open Transcript Voice Over: Welcome to the Micro Niche Mastery Podcast, where we help you establish yourself in the perfect micro niche. So you will get noticed and grow your business faster. And now your host, he uses power naps about twice a week at 4:00 PM to allow his brain to recover from making hundreds of decisions by then. And to get ready for coaching again in the night shift, Ziv Raviv. Ziv: Hello and welcome to the Micro Niche Mastery Podcast. Hi, together with me today is Nathan Bynum, the author of Goal Setting habits to Achieve your goals and succeed in the life you want. And the person behind lemonlaunch.com where people learn how to do affiliate marketing. Hello, how are you? Good to have you here. How are you? Nathan: It’s good to be here. Doing well. Glad to be on your podcast. Ziv: It’s a pleasure to have you here. I think affiliate marketing is a topic that is a lot of time misunderstood and is, sounds scary. So let’s start with just understanding what is affiliate marketing. Nathan: Yeah, so the basics of affiliate marketing is that a company has a product or a service that they are selling, but they want to be able to promote that through what are called affiliates. And the job of the affiliates is to find those products, hopefully ones that they’ve actually use so they can have good testimonials about it and to have a understanding of what the product is. And they earn a commission through their links that they have after they set up that affiliate account because they’re referring people to that product. And so the first company is making more money because they’re not having to pay for advertisement. Affiliate is making a commission off of that sale because they’re basically a salesman for them. And then the, whoever their audience is, is getting the benefit of having those products told to them through somebody that they trust. So that’s the basic gist of what affiliate marketing is. Ziv: One of the keys, according to like, to what you just said is basically you need an audience. You need to talk with someone that trust you and tell them, Hey, this is something I actually believe in that this product was service will help you. So what type of an audience are we looking at in order to actually consider affiliate marketing as a way to monetize your business or your side hustle? Nathan: Yeah. So at this point in time, there’s pretty much an affiliate program for most companies out there. Like if you go to a website that you use for whatever your product is, like, for example, just a random example, a sewing teaching, like if someone and teaching people how to sew and they have a specific like sewing machine that they use, then they can go to that website wherever they got that from scroll down to the bottom. And that’s usually where the affiliate program is. They can sign up for. And then also Amazon is what I usually tell people to, to start out with. It’s not the best commissions, but it’s the easiest to get set up, to kind of get a feel for affiliate programs. And the benefit of Amazon is that people already have their credit cards ready to purchase in Amazon. Plus what Amazon does is they have a 24 hour cookie. So if somebody clicks through to look at that sewing machine, through your link and they don’t purchase that sewing machine with that 24 hour cookie, anything that they buy within those hours is gonna be a commission to you. So at this point, like really anybody is, has some kind of product or service that they’re gonna be able to help promote ...
      Afficher plus Afficher moins
      22 min
    Aucun commentaire pour le moment