Épisodes

  • [See you in September!] What We've Learned Over the Last 6 Months
    Jul 10 2023

    We're taking a break until September! We can't wait to come back with even more interesting guests and topics to discuss with you all. 

    Before we break, Leah and Ashlee talk about the things they've learned over the last 6 months. 

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    11 min
  • Takeaways From the EdTech Summit
    Jul 3 2023

    Tyler and Amanda talk through how the EdTech industry is doing right now and some key takeaways on where it's going. 

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    15 min
  • New Innovations in Website Accessibility
    Jun 26 2023

    Website compliance might sound boring, but it's becoming more and more important as technology is further engrained in our lives. Shelby and Ashlee talk about a new tool they're excited about and all the things we should be considering when it comes to making our websites accessible. 

     

    Links:

    accessiBe

     

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    12 min
  • The Dos and Don'ts of Remote Work
    Jun 19 2023

    All about the ups and downs of remote work from two employees at a 100% remote company. 

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    13 min
  • Our experience with LinkedIn outreach
    Jun 12 2023

    Tyler and Ashlee share about what they've learned while building a presence on LinkedIn over the last 6 months. They talk about what worked, ways the platform has benefitted their professional growth and some ways you can successfully engage with others on the platform. 

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    15 min
  • Here's what EdTech companies should know about building their content strategy.
    Jun 5 2023

    EdTech companies have some unique challenges when it comes to reaching and growing their audience. Amanda and Ashlee talk about the different types of content EdTech companies can use throughout the buyer's journey to reach their audience. 

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    12 min
  • The Google algo strikes again.
    May 29 2023

    Another Google algorithm update and another rollercoaster for content marketers. 

     

    As Google continues to make major updates to how search works, content marketers are left to wonder what's next for their content strategies. Leah helps us understand the March core update and how this could point to a shift towards information gain. 

     

    Links:

    https://www.semrush.com/blog/google-march-2023-core-update/ 

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    9 min
  • Your mindset is more important than your hard skillset.
    May 22 2023

    Most people can learn how to deploy a host of marketing tactics. What really sets the best marketers apart is the mindset they employ to attack goals and responsibilities. 

     

    Jakub Grajcar, Head of Marketing at ZenPilot, joins us today to talk about what makes up the mindset of an effective marketer. 

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    14 min