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Marketing Like a Mother

Marketing Like a Mother

De : Olivia Radcliffe
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A podcast for mom entrepreneurs who want to grow a thriving business while navigating the beautiful chaos of motherhood. Whether you're squeezing in work during naptime or stealing a few moments of focus while Bluey entertains, this show is here to help you build a business and life you love - without sacrificing your sanity. Each episode features step-by-step strategies, actionable tips, and inspiring guest interviews to help you market smarter, not harder. If you're asking questions like: - How do I attract clients without working 24/7? - What's the best way to grow my business with limited time? - Can I really balance it all without burning out? Then you're in the right place! Hit play and let's make your big dreams doable!

marketinglikeamother.substack.comThe Bluebell Group, LLC
Economie Marketing et ventes
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    Épisodes
    • #187 - HOLIDAY HIT #3: The Introvert’s Guide to Standing Out Online
      Dec 17 2025

      It’s Holiday Hit time! Each year, we do a rundown of the most popular, most talked-about, and most loved (or debated!) episodes from the second half of the year. Each week through the month of December, we’ll bring back one of the boldest, buzziest, most binge-worthy episodes for you to enjoy a second (or third…) time around.

      Ready to see what’s next up in the series? 👇

      What if you don’t have to be the loudest person in the room to have a thriving business? In this episode of Marketing Like a Mother, I’m chatting with sales page copywriter and author Nicole Kepic about how introverts can market themselves in a way that feels natural, not draining.

      Nicole shares her journey from corporate copywriting to the online business world, how she overcame limiting beliefs about visibility and pricing, and why being an introvert is actually a superpower in marketing.

      If you’ve ever felt like the online business world is too loud, too competitive, or just too much—this episode will show you how to stand out your way.

      Key Takeaways:

      * You don’t have to be the loudest or most extroverted person in the room to succeed—your unique strengths as an introvert are an advantage.

      * The biggest mistake introverts make in marketing? Trying to be someone they’re not. Authenticity is your best strategy.

      * Writing copy that sells doesn’t mean sounding salesy—learn how to connect with your audience in a way that feels natural.

      * You don’t have to be on video 24/7—there are plenty of marketing strategies (email, blogging, podcasting) that work for introverts.

      * Money mindset matters—stop undercharging just because you think "nice people don’t charge too much." Your work is valuable!

      Links From the Episode:

      * Nicole’s website

      * FREE Masterclass: 5 Must-Haves For a High-Converting Sales Page

      * Nicole’s LinkedIn

      * Nicole’s Instagram

      * Nicole’s Facebook

      * Don’t Ask Me to Be Loud: The Introverted Girl’s Guide to Online Business

      * Hold My Juice Box: Build Your Business, Be a Great Mom, & Stick It to the Doubters

      Loved this episode? Share it with a fellow introvert who needs to hear this!



      This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com
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      34 min
    • #186 - HOLIDAY HIT #2: The Truth About Mindset, Messy Action, and Growth with Rachel Pedersen
      Dec 10 2025

      It’s Holiday Hit time! Each year, we do a rundown of the most popular, most talked-about, and most loved (or debated!) episodes from the second half of the year. Each week through the month of December, we’ll bring back one of the boldest, buzziest, most binge-worthy episodes for you to enjoy a second (or third…) time around.

      Ready to see what’s next up in the series? 👇How do you build an 8-figure business while raising three kids, balancing imperfect days, and sometimes posting content from the bathroom?

      In this episode of Marketing Like a Mother, I sit down with Rachel Pedersen—USA Today bestselling author, CEO, and digital marketing expert—to talk about the messy, real, and powerful truth behind scaling a business as a mom.

      Rachel shares how she went from hairstylist to social media powerhouse, why brute force action got her started (and why mindset later made everything easier), and how she continues to show up daily—imperfectly but consistently.

      What You’ll Learn in This Episode

      * Why imperfect, rapid action often beats waiting for the “perfect” mindset.

      * The surprising routines Rachel used to build consistency in the early days.

      * How to overcome fear of visibility and rejection by reframing your focus.

      * Why messy daily action is actually mini exposure therapy for entrepreneurs.

      * The truth about balancing motherhood, homeschooling, and running multiple businesses.

      Rachel also opens up about her recent rebrand, her love–hate relationship with AI, and the surprising ways she rewards herself to stay consistent.

      Resources & Links Mentioned in This Episode:

      * Rachel’s blog + resources

      * Rachel’s Viral Framework on YouTube

      * Unfiltered by Rachel Pedersen

      * Follow Rachel on Instagram



      This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com
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      35 min
    • #185 - HOLIDAY HIT #1: Get more done with this 3-line task list
      Dec 3 2025

      It’s Holiday Hit time! Each year, we do a rundown of the most popular, most talked-about, and most loved (or debated!) episodes from the second half of the year. Each week through the month of December, we’ll bring back one of the boldest, buzziest, most binge-worthy episodes for you to enjoy a second (or third…) time around.

      Ready to see what’s first up in the series? 👇

      Ever sat down for a precious 15 minutes of actual quiet to work on your business… and suddenly your brain goes full toddler-in-a-candy-store?

      Do I check email? Make a reel? Take a nap? Start a whole new business??

      Yeah. Same.

      In this episode of Marketing Like a Mother, I’m pulling back the curtain on the simple 3-line task list I use when time is tight, the pressure is high, and I need to actually get things done without spiraling into overwhelm.

      This isn’t a productivity hack or a pretty printable… It’s a practice I use daily to turn “cracks of time” into true business momentum.

      Here’s what you’ll learn:

      The exact 3 prompts I use to prioritize my to-do list (they take 30 seconds, promise)

      What to focus on when you need money now vs. long-term growth

      Why most to-do lists make us feel like failures (and how to fix it)

      How I booked a client in 3 minutes—while my son finished his math worksheet

      If you’ve ever sat at your desk and frozen up (or defaulted to inbox doom-scrolling), this one’s for you.

      🎧 Listen now here or on your favorite podcast platform!

      ✨ It’s time to stop trying to do everything—and start doing the right things. One tiny task at a time.

      ---

      Additional Resources

      Join my free Skool community, The Cold Coffee Club: https://www.skool.com/everyday-magic-makers-2909

      Browse more support at thebluebellgroup.com

      👉 Download the 10 Easy ChatGPT Uses for Mom Entrepreneurs (https://www.thebluebellgroup.com/freebie-library)



      This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com
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      11 min
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