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Marketing Brew Weekly

Marketing Brew Weekly

De : Morning Brew Inc.
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 Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Economie Marketing et ventes Politique et gouvernement
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    Épisodes
    • How Brands Reached Runners and Spectators During the NYC Marathon

      How Brands Reached Runners and Spectators During the NYC Marathon
      Nov 5 2025
      Welcome to Marketing Brew Weekly! This week we’re discussing how the new movie Now You See Me: Now You Don’t is using the recent Louvre robbery as a part of its marketing for the film’s release this month, how brands were able to incorporate marketing moments into the NYC marathon for runners and spectators alike, why Netflix is betting big on its ads business, and what the TikTok awards can do for creators and brands alike. 00:00: Intro 00:34: Using the Louvre robbery as marketing 06:03: Marketing the NYC Marathon 16:04: Netflix’s next big moves in the ad business 26:02: The TikTok awards are coming This episode was sponsored by ActiveCampaign. For more information, go to http://www.activecampaign.com Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/ Watch Marketing Brew Weekly on YouTube: https://www.youtube.com/@MarketingBrew Follow Marketing Brew Instagram: https://www.instagram.com/marketingbrew/ LinkedIn: https://www.linkedin.com/showcase/marketing-brew/ Have a question for us? Send us an email or voice note to mkbw@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices
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      33 min
    • What Marketers Can Learn From Zohran Mamdani’s Campaign

      What Marketers Can Learn From Zohran Mamdani’s Campaign
      Oct 29 2025
      Welcome to Marketing Brew Weekly! This week we’re discussing the way Hatch has responded to unserious criticism about its latest spooky ad, what marketers can learn from the way Zohran Mamdani has used branding throughout his campaign for NYC mayor, what’s going on with dupe culture and where is it heading, and we rate some of the good and bad branded Halloween costumes this year. 00:00: Intro 00:33: Hatch responds to unserious criticism to its spooky ad 05:05: How Zohran Mamdani uses branding in his campaign for NYC mayor 17:24: Where is dupe culture heading 24:34: Brands get in on Halloween costumes This episode was sponsored by Digicom. To learn more, go to http://www.digicom.io/brew. Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/ Watch Marketing Brew Weekly on YouTube: https://www.youtube.com/@MarketingBrew Follow Marketing Brew Instagram: https://www.instagram.com/marketingbrew/ LinkedIn: https://www.linkedin.com/showcase/marketing-brew/ Have a question for us? Send us an email or voice note to mkbw@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices
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      38 min
    • What The Spotify/Netflix Deal Means for YouTube and Podcasts

      What The Spotify/Netflix Deal Means for YouTube and Podcasts
      Oct 22 2025
      Welcome to Marketing Brew Weekly! This week we’re discussing Heineken’s billboard reaction to Friend AI’s ads, the Spotify deal to bring The Ringer’s video podcasts to Netflix and what that means for YouTube and other platforms, the reasoning behind Apple TV dropping the plus sign from their name, and how man on the street videos are now turning into brands on the street videos as ads get in on the fun of producing these authentic-seeming clips. 00:00: Intro 00:35: Heineken mocks Friend AI 05:46: Select Spotify video podcasts will be available on Netflix 14:40: Apple TV subtracts the “+” 21:52: Brands get in on man on the street ads This episode was sponsored by Digicom. To learn more, go to http://www.digicom.io/brew Subscribe to the Marketing Brew newsletter: https://www.marketingbrew.com/ Watch Marketing Brew Weekly on YouTube: https://www.youtube.com/@MarketingBrew Follow Marketing Brew Instagram: https://www.instagram.com/marketingbrew/ LinkedIn: https://www.linkedin.com/showcase/marketing-brew/ Have a question for us? Send us an email or voice note to mkbw@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best. Learn more about your ad choices. Visit megaphone.fm/adchoices
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      32 min
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