Local SEO and Marketing Q&A Session January 30, 2026
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Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.
Updates and Questions
- Google AI Overviews follow up questions take you to AI Mode.
- Google explores ways to opt out of search AI features.
- New research says AIs are inconsistent when recommending brands.
- Factors for what makes the Most Relevant GBP reviews.
- Does Google still send out verification postcards?
- Are there services that help track visibility in AI mode?
- Should I merge the listing of a location that’s closing with another listing at a different location to keep the reviews?
- Is there a platform that’s good for tracking how entities are showing up in AI Tools?
- What should I use for citations?
- Should I have a practitioner listing for my GBP if I have regular one with my name in the business name?
- What are some good tools for analyzing GBPs and websites?
Links mentioned in this session are available on our website at https://localmarketinginstitute.com
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