In this high-energy conversation, Mickey welcomes back fan-favorite guest Emily Smith from CollegeVine to explore their groundbreaking AI recruiter agent functionality. Emily breaks down how this innovative technology is transforming the way institutions connect with prospective students, delivering personalized engagement at scale while maintaining authentic relationships. KEY HIGHLIGHTS: - Understanding AI recruiters as institutional agents - The multi-channel approach to student engagement - How AI learns and represents your institution - Real results: 4x increase in top-of-funnel engagement - Implementation strategies and best practices KEY TAKEAWAYS: - AI recruiters act as agents of the institution, proactively building relationships with students at the top of the funnel - Engagement happens across multiple channels including phone, SMS, chatbot, email, and physical mail - AI recruiters are trained using institutional data to ensure accurate and personalized responses - Participating schools have experienced 4x more engagement from students at the top of the funnel Chapters 00:00 Introduction and Catching Up 03:34 Introduction to AI Recruiters 07:01 Demo of AI Recruiter 12:13 Accuracy and Training of AI Recruiters 16:32 Time and Effort to Implement AI Recruiters 19:32 Results and Outcomes from AI Recruiters 21:47 Future of AI in Student Recruitment

Connect with Emily on LinkedIn: https://www.linkedin.com/in/emily-smith-610/

Connect with Mickey on LinkedIn: https://www.linkedin.com/in/mickeyb/