What if your personal brand is actually your strongest sales strategy?

In this episode of Just Make It Pretty, Sarah sits down with Amanda Sheehan, Director of Sales at Bloomfield Homes and creator of the Homegirl Huddle newsletter, to talk about why visibility, authenticity, and consistency matter more than ever for sales professionals.

Amanda shares her honest journey from resisting marketing to embracing it and how showing up imperfectly online helped her build trust, confidence, and real connection. Together, Sarah and Amanda unpack what personal branding actually means for salespeople and how thinking like a marketer can open doors without feeling self-promotional.

This conversation is especially relevant for sales leaders, marketers, and anyone in a traditional industry who knows they should be visible but isn’t sure where to start.

In this episode, we cover:

• Why so many salespeople resist personal branding (and what changes that mindset)

• How to show up online without feeling awkward or “salesy”

• The difference between marketing yourself and building genuine connection

• Common misconceptions about personal branding in sales

• How visibility can shift confidence, leadership presence, and team culture

• What leaders should consider when encouraging their teams to build a voice online

• One small, practical step you can take today to start building your brand

Connect with Amanda:

• Homegirl Huddle newsletter: https://www.linkedin.com/newsletters/home-girl-huddle-7292945602244435968/

• LinkedIn: https://www.linkedin.com/in/amanda-sheehan-tague/

In this episode of Just Make It Pretty, Sarah sits down with Morgan Lurz, President of Cannonball Moments for an honest conversation about stepping into leadership roles you never expected, especially as a woman in a male-dominated industry.

They talk about the moments that shape confidence, the internal work required to claim your seat at the table, and the courage it takes to redefine success on your own terms.

In this episode, we talk about:

• Career pivots and saying yes before you feel ready

• Learning to trust yourself in rooms where you once felt unqualified

• The role mentorship and perspective shifts play in growth

• Balancing leadership, ambition, and motherhood

• Why self-awareness and courage matter more than perfection

• How redefining success can change everything

Connect with Morgan:

Linkedin: https://www.linkedin.com/in/morgan-lurz-670579173/

Instagram: https://www.instagram.com/morg0127/

Website: https://cannonballmoments.com/

Email: morgan@cannonballmoments.com

When every builder says they offer “quality, service, andvalue,” how do you actually stand out?

In this episode of Just Make It Pretty, Sarah sits down with Mick Fabar, founder of Green Homes, to talk about what real differentiation looks like in an industry that’s been saying the same things for decades.

Mick shares how Green Homes is changing the conversationaround sustainability by making energy-efficient building simpler, more accessible, and more profitable for builders. From debunking the myth that green building is expensive or complicated to exploring why buyers are craving something genuinely different, this conversation challenges long-heldassumptions in homebuilding.

If you’re a builder, marketer, or industry leader who’s tired of blending in, this episode offers a practical mindset shift and a clearer path forward, one that proves homes can look good and do good.

In this episode, we cover:

• Why most builders struggle todifferentiate and what’s driving industry sameness
• The disconnect between what buyerssay they want and what builders deliver
• How Green Homes simplifiessustainability for builders and buyers
• Why energy efficiency doesn’t haveto mean higher costs or added complexity
• Where U.S. builders are missingmajor opportunities compared to global markets
• How marketing plays a criticalrole in helping buyers understand real value
• Leadership lessons from scaling aninnovative model in a traditional industry

Connect with Mick:

LinkedIn: https://www.linkedin.com/in/mickfabar/

Green Homes: https://ghbuildersusa.com/