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Idea to Value - Creativity and Innovation with Nick Skillicorn

Idea to Value - Creativity and Innovation with Nick Skillicorn

De : Nick Skillicorn
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 Welcome to the Idea to Value podcast, where in every episode we highlight the latest insights into creativity and innovation from experts across the world. I'm your host Nick Skillicorn, I care about the evidence behind what makes ideas happen, and I have already helped thousands of people like you through my unique insights into recent scientific findings of how creativity works. I also show you how to turbocharge innovation programmes so they can finally deliver on the value and ideas you've been struggling to execute. Get your free training on how creativity can be improved by registering at https://www.ideatovalue.com.https://www.ideatovalue.com Direction Economie Management Management et direction
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    Épisodes
    • Seth Godin - The Song of Significance: Podcast E165

      Seth Godin - The Song of Significance: Podcast E165
      May 29 2023
      In today's episode of the Idea to Value Podcast, we speak with one of the most influential and prolific authors on the topics of marketing and creativity in the world, Seth Godin. Seth Godin is one of the fathers of online and email marketing, and has blogged every day for decades. His blog has thousands of posts, he has written over 20 bestselling books, and his views are respected around the world. His newest book is "The Song of Significance: A Manifesto for Teams and the People Who Lead Them", about how we can all find work which is both more valuable and more meaningful. Full episode at https://wp.me/p6pllj-1Qm Nick's Services: Innovation & Creativity Since 2005, Nick Skillicorn has been helping companies around the world enhance their innovation capabilities, deliver their most strategically transformational projects, unlock the creativity of their people and execute their ideas more effectively to deliver more value from their ventures and innovation portfolio. He does this through his Consulting, Keynote Speeches, Project Management, Workshops and Sprints. Click here to find out how he can help you: https://www.improvides.com/ Episode Highlights: 00:02:45 - Showing up to create, and how the format of the media influences what he creates00:05:45 - You need to figure out who you are working for. Seth does not write his blog for advertisers00:07:45 - The smallest viable audience gives you freedom00:09.45 - Is it worth trying to convince skeptics of your ideas. Shun the non-believers. The value of facts vs stories00:12:15 - The Song of Significance: What is the best job you ever had?00:14:30 - Seth's view on Elon Musk and how to approach innovation in the world00:18:00 - The difference between managers and leaders, and how everyone can be a leader00:22:15 - Teams engage in mutual leadership. Teams can make significance00:25:00 - The story of Aravind Eye Hospitals, and how they enable their people to make a difference00:27:15 - How people have been taught to not feel creative or significant, and what needs to chance in the system00:29:15 - How to change your situation at work to become more significant00:31:45 - The resistance to changing themselves which so many people feel, and how to overcome it00:34:30 - How to get enrollment from other team members00:36:45 - How to ask questions to create a vision for what to do next00:39:30 - Real creativity is a generous act Links mentioned in today's episode: The Song of Significance: https://seths.blog/song/Seth's Blog: https://seths.blog/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress https://www.bluehost.com/track/nickskillicorn/ * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lqOadnSLPTXc * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia https://techsmith.z6rjha.net/c/1385771/347799/5161 * Video Hosting: Vimeo: https://share.vimeo.com/nickskillicorn I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com
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      41 min
    • Scott Kirsner & Alex Slawsby - Benchmarking Innovation Impact 2023: Podcast E164

      Scott Kirsner & Alex Slawsby - Benchmarking Innovation Impact 2023: Podcast E164
      Feb 9 2023
      Nick's Services: Innovation & Creativity Since 2005, Nick Skillicorn has been helping companies around the world enhance their innovation capabilities, deliver their most strategically transformational projects, unlock the creativity of their people and execute their ideas more effectively to deliver more value from their ventures and innovation portfolio. He does this through his Consulting, Keynote Speeches, Project Management, Workshops and Sprints. Click here to find out how he can help you: https://www.improvides.com/ Episode Highlights: In today's episode of the Idea to Value podcast, we speak with Innovation Leader management team of Scott Kirsner (previously on the podcast here) and Alex Slawsby about the breaking new InnoLead report "Benchmarking Innovation Impact 2023". See the full episode at https://wp.me/p6pllj-1PQ We cover the most important data on innovation teams, including the changes in appetite for different types of innovation projects based on the uncertainty in the coming 2023 economy. Topics covered in this episode: 00:04:00 - The target audience for the 2023 report is anyone involved in innovation in companies with 5,000+ employees00:08:00 - The data the previous reports from 2018 and 2020 on what innovation portfolio mixes look like00:13:30 - The 2023 data shows companies are less willing to invest in transformational innovation00:18:00 - How different teams appear to define the ambition of innovation differently00:22:45 - The top 10 challenges to innovation in companies00:24:30 - CEOs are supporting innovation, but executive support seems to be decreasing00:30:00 - The top 8 enablers of innovation success00:33:45 - Innovation teams are choosing to work in a hybrid manner00:41:00 - The trends with hiring and innovation team sizes00:44:30 - How budgets for innovation teams are falling compared to previous years00:47:15 - Not enough innovation leaders are acting like intrapreneurs00:50:00 - This is the year where innovation teams either prove their value or experience pruning Links mentioned in this episode: Nick's summary of the 2023 data and report on Linkedin: https://www.linkedin.com/pulse/leaders-invest-less-transformational-innovation-due-fears-skillicorn/The full report: https://www.innovationleader.com/research-reports/benchmarking-innovation-impact-2023/Innolead website: https://www.innovationleader.com Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress https://www.bluehost.com/track/nickskillicorn/ * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lqOadnSLPTXc * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia https://techsmith.z6rjha.net/c/1385771/347799/5161 * Video Hosting: Vimeo: https://share.vimeo.com/nickskillicorn I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com
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      54 min
    • Todd Henry Developing a Daily Creative practice Podcast S7E163

      Todd Henry Developing a Daily Creative practice Podcast S7E163
      Sep 15 2022
      In today's episode of the Idea to Value podcast, we speak again with author Todd Henry about his new book Daily Creative. By the time this podcast launches, the book has already been #1 on Amazon, so congratulations Todd. You may remember Todd from the previous podcast interview where we talked about the Motivation Code. Today we talk about what it takes to make creativity a daily exercise and how to make it more actionable and productive. See the full episode at https://wp.me/p6pllj-1NE #creativity #toddhenry #productivity #nickskillicorn #ideatovalue Topics covered in the episode: 00:01:30 - What the Daily Creative is about00:04:00 - What you do every day matters more than what you do once in a while00:07:15 - How the book is structured in order to be useful every day and repeatable00:10:00 - The book is designed to help people develop the process and cadence of creativity instead of just getting by on skill00:15:45 - With people's shortening attention spans, people need a book like this now00:21:40 - People are afraid of making mistakes, while they have no idea of what is important yet. You learn in the midst of doing00:23:30 - Re-imagining what Todd wants to do in the world00:26:40 - How Todd is diversifying how he does his core business work Links mentioned in the episode: Todd's website: https://www.toddhenry.comDaily Creative book: https://www.dailycreative.net Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress https://www.bluehost.com/track/nickskillicorn/ * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lqOadnSLPTXc * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia https://techsmith.z6rjha.net/c/1385771/347799/5161 * Video Hosting: Vimeo: https://share.vimeo.com/nickskillicorn I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com
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      31 min
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