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How the Alcohol Industry Tried to Destroy Rave Culture

How the Alcohol Industry Tried to Destroy Rave Culture

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In the 1990s, the alcohol industry colluded with corrupt British politicians, crooked scientists, and unscrupulous tabloid journalists, all with one aim: to bring down rave culture.


In 1993, market analysts published a report into the future of the UK hospitality industry and it sent shivers down the spine of Big Booze. Between 1987 and 1992, pub attendance in the UK fell by 11%, with a projected 20% decrease by 1997. People drank less as they were more interested in 𝙥𝙞𝙡𝙡𝙨. Estimates used in the report suggested the percentage of 16-24s taking any 𝙞𝙡𝙡𝙚𝙜𝙖𝙡 𝙙𝙧𝙪𝙜 doubled to nearly 30% between 1989 and 1992. Not only that, they said that one million people a week were attending 𝙞𝙡𝙡𝙚𝙜𝙖𝙡 raves spending £1.8 billion a year there.


Big Booze was losing revenue and the government was losing the tax on that revenue. Both had a vested interest to bring down rave culture. And that’s why they colluded in a conspiracy to take it down. What followed was an unbelievable mix of dodgy politicians taking bribes, paid-off scientists publishing fake findings, and unethical journalists publishing propaganda. The puppeteers pulling the strings controlling all of these people was the alcohol industry.


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