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The AI Search Show

The AI Search Show

De : Goodie AI
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A show about how AI is rewriting search. Each week, the team at Goodie AI breaks down what's changing across ChatGPT, Gemini, Perplexity, Claude, and the other AI tools people now ask instead of Googling.

We cover AI search trends and news, the Google ecosystem, major LLM updates, and the strategies that actually get brands cited in AI answers. That means Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and how classic SEO is shifting underneath all of it. Bringing you the practitioners and researchers living the AI search shift in real time.

If you work in marketing, SEO, AEO, PR, or growth marketing, and you want your brand found in the age of AI search, this is your show.
Épisodes
  • AI Search Goes To The World Cup

    AI Search Goes To The World Cup
    Jun 22 2026

    From the 1998 Brazil squad’s legendary airport antics to the high-stakes world of AI search, this episode breaks down why the World Cup is the ultimate playground for marketers. Whether you're here for the nostalgia of "Wavin' Flag" or looking to avoid a massive "own goal" in your digital strategy, we’ve got you covered.

    In this episode, we’re diving into:

    • World Cup Nostalgia: Reliving the greatest ads of all time, from Nike’s terminal takeover to Shakira’s "Waka Waka".
    • The AI Marketing Playbook: Why "content engineering at scale" is a losing game and how brands like Claude are winning by prioritizing human trust.
    • Brand Wars: How smaller brands are carving out niches and why official sponsorship isn't the only way to win 5 billion viewers.
    • Tournament Talk: Our host’s bold predictions for France, Brazil, and the US squad.
    • Rapid Fire: Messi vs. Ronaldo, Nike vs. Adidas, and the one metric that matters more than clicks in the AI era.

    Tune in to see how the world's biggest game is rewriting the rules of marketing.
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    24 min
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