The Bottleneck Is You: Getting Brand Strategy Out of Your Head
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The Bottleneck Is You: Getting Brand Strategy Out of Your Head
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If the only person who can run your business is you, you don't have a business — you have a job that pays you in stress. In this episode, Lacy gets honest about being a bottleneck in her own business, the lesson she learned ten years ago and is still practicing, and why the deepest brand strategy work isn't about being more visible — it's about extracting what's in your head and putting it where your business can actually use it. One question at the end will tell you exactly where your bottleneck is.
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