Why Solo Developers Should Be The Face of Their Business
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Why solo consultants and independent developers should be the face of their business—especially if you want to charge premium rates without feeling salesy.
Click Here To Learn About The Consulting Offer Workshop
If you're a solo developer trying to land premium software consulting clients, it's tempting to hide behind a clever company name so you look "more legit." I used to think that too.
But over the years I learned the opposite is true: putting your name at the front of your business can reduce risk for the buyer and make it easier for them to say yes.
(00:00:00) Welcome To Developer Reborn
(00:00:34) Don't Create a Company!
(00:01:57) Clients Are NOT Companies
(00:03:19) 1. You Make Buying Easier
(00:04:23) 2. You Own The Results
(00:05:28) 3. No Headcount Pressure
(00:06:30) 4. Clients Know Who They're Getting
(00:07:47) 5. Pivot Without a Rebrand
Want to Build Your Consulting Offer?
Join me and other software professionals inside the 4-day Consulting Offer Workshop where you'll map your experience to business value, create a premium offer (at least $300/hr effective rate), and practice pitching it in a supportive group. Sign up at the link above.
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