In this episode of RAW Edit, we’re throwing out the pressure of perfect goals and talking about what really works when it comes to work-life balance for photographers.

Sarah and Kellie talk about planning their calendar for the year ahead and what they are doing in their off season.

From scheduling life first (vacations, holidays, school breaks) to reverse engineering business around real life, they break down the strategies that keep them from burning out. Kellie shares how monthly goals are changing the game. Sarah talks about how she only shoots seasonally — and how that choice saved her sanity.

They also bust the myth that you have to shoot weekends. Newsflash: weekday sessions are where it’s at — and clients are way more flexible than we give them credit for.

The conversation turns to slow seasons — and why photographers should use that time to batch content, take courses, build workflows, or just... chill. They also touch on marketing strategies, platform-specific outreach, and how to stand out in a saturated market with your brand voice.

If you’re ready to stop overcommitting, set goals that make sense, and finally plan your biz around your real life — this one’s for you.

Kellie Rochelle Photography: https://kellierochelle.com/

Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography

Sarah Monson Photography: https://smonsonphotography.com

Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography