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How To Be A Handmade Boss

How To Be A Handmade Boss

De : Steph Cole-Lewis
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Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.

We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!

I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses.

However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.

Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.

© 2026 How To Be A Handmade Boss
Direction Economie Management et direction Marketing et ventes
Épisodes
  • #104 “Brand New to Etsy? Watch This Before You Do Anything Else”
    Mar 4 2026

    Just opened an Etsy shop and already feel overwhelmed?

    This video is your calm reset.

    I’m breaking down what Etsy actually expects from brand new sellers, what you can completely stop worrying about for now, and why feeling lost at the start doesn’t mean you’re doing it wrong.

    If you’re new to Etsy and want to start without panic, guesswork, or burning out before your first proper sale, watch this before you do anything else.

    ✨ Want a calm checklist instead of guessing?

    The Handmade Business Starter Pack is linked below. It’s designed for complete beginners and will save you weeks of faff.


    Subscribe for honest, no-fluff Etsy and handmade business advice. https://www.handmadebosses.com/offers/oiZH6fmv

    Steph's book - https://amzn.eu/d/00BsvuSY

    Insta CTA

    🚨 The Listathon is back 🚨

    If you’ve made somewhere between zero and twenty sales on Etsy… or you’ve made sales but they feel completely random and you have no idea why they happened…

    I need you to listen for a second.

    Because I’m about to run something I only do a couple of times a year.

    It’s called Listathon.

    And it’s a completely free, live challenge starting 16th March where I’m going to walk you through fixing the foundations of your listings properly.

    Not “add more products.”

    Not “post more on Instagram.”

    Not “work harder.”

    We fix what’s already sitting in your shop.

    The titles.

    The photos.

    The structure.

    The bits that quietly decide whether someone buys… or clicks away.

    If you’re tired of refreshing your dashboard and hoping something changes… this is the moment you stop hoping and start fixing.

    It’s live.

    It’s free.

    And it’s for the handmade business owner who knows their products are good… but their shop isn’t pulling its weight yet.

    Spots are open now.

    Go to handmadebosses.com/listathonweek and get yourself signed up.



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    23 min
  • #103 - 5 Real Ways to Make Money With Canva (The Honest Version for Etsy Sellers)
    Feb 25 2026

    Canva can make you money.

    But if you’re treating it like a shortcut to passive income, you’ll just end up with a very tidy Canva folder and… no sales.

    In this video, I’m breaking down 5 real ways to make money with Canva in 2026.

    No hype. No “sell one template and retire”. Just honest, workable routes that actually make sense, especially if you sell on Etsy.

    You’ll learn:
    👉 The 5 Canva money routes that actually work
    👉 Exactly what to create for each one (not vague ideas)
    👉 How to price Canva products so they sell and make sense
    👉 How to list them on Etsy without making it a whole personality
    👉 The biggest Canva mistake that makes buyers bounce (yes, it’s common)

    This is for you if:
    👉 You’ve tried printables or templates and nothing happened
    👉 You keep tweaking designs instead of getting paid
    👉 You want Canva to support a real business, not become another time sink
    👉 I’ve seen thousands of handmade sellers try Canva, digital products, and “quick wins”.

    The ones who make money design for buyers, not vibes.

    🎯 Already selling on Etsy but struggling to convert views into sales?
    The Product Listing Makeover Kit shows you exactly how to fix your listings so Etsy actually rewards them:
    👉 https://www.handmadebosses.com/offers/5dvmAqnD

    👍 Like, subscribe, or leave a podcast review so more sellers can find this without falling into the passive income trap.

    Insta CTA

    🚨 The Listathon is back 🚨

    If you’ve made somewhere between zero and twenty sales on Etsy… or you’ve made sales but they feel completely random and you have no idea why they happened…

    I need you to listen for a second.

    Because I’m about to run something I only do a couple of times a year.

    It’s called Listathon.

    And it’s a completely free, live challenge starting 16th March where I’m going to walk you through fixing the foundations of your listings properly.

    Not “add more products.”

    Not “post more on Instagram.”

    Not “work harder.”

    We fix what’s already sitting in your shop.

    The titles.

    The photos.

    The structure.

    The bits that quietly decide whether someone buys… or clicks away.

    If you’re tired of refreshing your dashboard and hoping something changes… this is the moment you stop hoping and start fixing.

    It’s live.

    It’s free.

    And it’s for the handmade business owner who knows their products are good… but their shop isn’t pulling its weight yet.

    Spots are open now.

    Go to handmadebosses.com/listathonweek and get yourself signed up.



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    22 min
  • #102 - My 2026 Etsy Profit Playbook: How Six-Figure Shops Are Actually Built (Without Burnout)
    Feb 18 2026

    If you’re stuck around £100–£2k a month on Etsy and your current plan is
    “maybe I just need more products”…

    we need to talk.

    In this episode, I’m breaking down my 2026 Etsy profit playbook and how six-figure Etsy shops are actually built - quietly, calmly, and without burning yourself into the ground.

    This isn’t hustle advice.

    It’s structure, clarity, and knowing what actually moves the needle.

    We’ll cover:
    👉Why more products usually stall growth (not scale it)
    👉The difference between niche depth and niche hopping
    👉How six-figure shops design product ranges for repeat buyers
    👉Why “Reels and pray” is not a business model
    👉Pricing in a way that supports a real human life
    👉The systems that replace panic posting and guessing

    If your shop feels busy but not profitable, this episode is probably going to feel a bit personal - in a helpful way.

    I’m Steph. I’ve been selling and coaching handmade businesses since 2016, and I’ve seen exactly where sellers get stuck… and what actually helps them break through.

    🔗 Want structure instead of more motivation?
    The Scalable Sales Engine System shows you how to build a calm, repeatable sales system without adding more chaos:
    👉 https://www.handmadebosses.com/offers/GMuTvykb/checkout

    👍 If this landed, like, subscribe, or leave a podcast review so more Etsy sellers can find this without screaming into Instagram.

    Insta CTA

    If social media currently feels like another unpaid job… listen up.

    The Social Media Sidekick is for handmade business owners who want structure without the stress. You get monthly content plans, captions that are already written, Canva templates, trend updates, and Lite Mode options for when life is heavy.

    So you can stay visible without spending every spare minute thinking about what to post.

    This isn’t about posting more.

    It’s about posting smarter.

    If you want your socials handled, not hanging over you like a to-do list, join us now. www.handmadebosses.com/sms


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    21 min
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