How He Built and Sold 3 Companies: Senko Rasic | Off the Herd
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How He Built and Sold 3 Companies: Senko Rasic | Off the Herd
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In this episode of Off the Herd, Senko walks us through his path from launching Naslovnica, to founding and selling Music Box, building Aww board and selling it to a globally recognized collaboration platform (miro), and eventually entering Y Combinator with Pythagora.We talk about what it actually takes to build products people want, when to sell, when to double down, and how today’s founders should think about AI, product-market fit, and timing. Senko shares lessons learned the hard way —mistakes, pivots, exits, and what he would do differently if he were starting today.If you’re a founder, designer, developer, or anyone thinking about building a startup in the age of AI, this conversation is packed with real insight, not LinkedIn quotes.Topics covered:• Building and selling startups• Awwwards, Music Box, and early internet projects• Getting into Y Combinator with Pythagora• Founder decision-making and exits• How AI changes product building today• Advice for early-stage founders
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