Couverture de How Can I Craft My Business Story? - Mini Masterclass 2

How Can I Craft My Business Story? - Mini Masterclass 2

How Can I Craft My Business Story? - Mini Masterclass 2

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Learn how to be a better storyteller by listening to this Mini Masterclass led by Kate Hooper, ex-BBC broadcaster and digital communications whizz.

You'll not only find out why storytelling is so important for businesses, but you'll also learn how to craft a great story in 3 simple steps.

Themes and Topics:

  • 2:00 - Why do storytelling for business?
  • 4:45 - Step 1 - Know Your Audience
  • 9:32 - Step 2 - Key Elements of Your Business Story
  • 12:43 - Step 3 - Structure Your Story
  • 17:20 - Conclusions - What's the pay-off?

More info:

  • Visit our website for more information
  • Find us on LinkedIn, Instagram and Facebook
  • Contribute your thoughts at hello@strategystory.co.uk
  • Kate Hooper
  • Donald Maclean

Credits:

  • Written and produced by Martha Brownill and Kate Hooper
  • Delivered in partnership with Alitu
  • Cover art by Cuan Design
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