In this episode, I’m pulling back the curtain on my entire ad and marketing strategy for 2026 — but first, we’re doing a real reflection on what actually worked (and what didn’t) in 2025.

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If you’ve ever felt stuck, overwhelmed, or like you “don’t have a strategy,” this one’s for you.

I walk you through the mindset that has guided my entire marketing career:
👉 test things
👉 give them time
👉 reassess based on real data — not emotions

We talk about:

• Why I double down on what’s working instead of constantly chasing new strategies
• The truth about timelines (and why expecting instant results is killing your momentum)
• What I learned from launching, evergreen funnels, and podcasting in 2025
• Why low-ticket funnels can be more profitable than free ones (if you do them right)
• How I use ads to bring in new people and organic content to build trust and conversions
• Exactly how I’m outsourcing content in 2026 so I can create more space, ease, and consistency
• My full 2026 marketing ecosystem — ads, email, podcasting, Instagram, Facebook, and what I’m not focusing on
• How I plan promotions all year so I’m only ever selling three things at a time
• Why I see marketing the same way I see self-care: non-negotiable if you want growth

This episode is part strategy, part behind-the-scenes, and part mindset shift — especially if you’ve been telling yourself you “don’t have time” to market your business.

And yes, I also share two ways you can work with me and my team if you want ads off your plate:

• Done-For-You Ads Management for scaling businesses
• Ready, Set, Launch — a brand-new VIP week where we build and launch your ads fast

If you’re serious about growing your business in 2026 — and you want a strategy that’s sustainable, profitable, and actually fits real life — this episode will give you a lot to think about.

This episode feels vulnerable… and a little scary to share.

Today I’m walking you through my big, bold 2026 goals — personal, financial, and business — and exactly how I plan to hit them without burning out, overworking, or losing the life I’ve built.

My word for 2026 is expand.

Not hustle harder.
Not do more.
Expand what’s already working.

In this episode, I share:

• Why I chose expand as my word of the year
• My personal goals around health, energy, travel, and regulation
• The systems I’m using to protect my time and energy
• My $500K revenue goal (and how I reverse-engineered it)
• Exactly how ads, launches, YouTube, and personal brand fit together
• Why focusing on one marketing channel at a time has changed everything
• How I’m planning growth that supports my life — not competes with it

I also break down the math behind my revenue goals, what I can control versus what I can’t, and how confidence, systems, and consistency have allowed my business to more than double year after year.

This isn’t about bragging.
It’s about showing what’s possible when you pair:
✔ Ads that actually work
✔ A clear offer
✔ Real leadership
✔ And a genuine heart for service

If you’re setting goals for 2026 and thinking, “Is this too much?” — this episode is your sign that it’s not.

Let’s do this together.

If you’re a local business owner who wants to grow faster with ads, now is the time to join Hometown Advantage and build a system that works for you all year long.

🔗 https://www.nicoleeldridgemedia.com/hometown

If you’re an online business owner, stick around — I’ve got a new ads offer coming soon that helps you get ads live in as little as 7 days.

And I’d genuinely love to hear this from you:
📩 Send me a DM with your big, scary 2026 goals.

Let’s expand together.

If your local business isn’t growing the way you want it to, there’s a good chance this is the real problem:

Not enough people know you exist.

In this episode, I’m breaking down 3 reasons visibility should be your #1 focus as a local business owner in 2026 — and why most businesses struggle with leads and sales because they try to skip this step entirely.

I share:

• Why visibility is the real growth bottleneck for local businesses
• How consistent visibility creates momentum (and why momentum changes everything)
• Why ads don’t create demand — they convert demand that already exists
• Real client stories showing what happens when businesses go from “invisible” to visible
• Why organic-only strategies are getting harder — and more exhausting
• How Facebook & Instagram ads create sustainable, compounding visibility without working more

If you’ve ever thought:

• “My service is great, but growth feels slow”
• “I don’t want to post all the time”
• “Ads feel complicated or intimidating”
• “I know people need what I offer, but they’re not finding me”

This episode will flip a switch for you.

Visibility isn’t about being louder.
It’s about being seen by the right people, consistently.

And once that happens?
Leads, referrals, reviews, and sales start stacking instead of resetting.

Ready to make visibility work for you in 2026?

🚀 Join Hometown Advantage — my 4-month local ads coaching program where I teach a simple, repeatable framework:

Visibility → Leads → Sales

Inside the program, you get:

• Lifetime access to the Local Ads Course
• Step-by-step ad tutorials + templates
• Copy frameworks + custom GPTs trained on my real strategies
• Weekly group coaching + Slack support
• Unlimited ad reviews & data audits
• Complimentary access to Local Content Club
• Bonus: February Ads Launch Sprint (January members only)

🎉 $500 off if you join by January 19

👉 Join here:
https://www.nicoleeldridgemedia.com/hometown

📩 Questions? Email support@nicoleeldridgemedia.com

📲 Or DM me on Instagram: @nicoleeldridgeads

Visibility comes first.
Everything else gets easier after that.