Step into the ins and outs of Shockwave therapy with none other than Paul Hobrough a renowned shockwave expert. As a seasoned physiotherapist, clinic owner, and educator, he brings a wealth of experience, discussing the journey from pecuniary struggles to the triumph of integrating Shockwave therapy into his clinic.

We'll touch on the 'best' shockwave to purchase, how Paul uses it to improve patient outcomes, how he sells the service and ultimately how he generates revenue from it.

We'll discuss transparent pricing models and ethical treatment strategies, we create a blueprint for balancing patient care with clinical viability. Our candid conversation offers strategic insights for maximising the return on investment in Shockwave therapy.

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One of the most common questions by clinicians I speak to is "How can I make money from creating content?" Jack March from https://rheumatology.physio/ gives us some insight into how he did it and how his content business came to fruition.

We talk through how the business started, the difficulties faced and how he's managed to continue growing despite the competitive landscape.

We'll also look at how he's marketed his business and how he's used social media to gain traction.

This is a great episode for any MSK clinician looking to get into producing content and generating revenue from it. It's not as easy as it sounds.

Find us on our socials:

https://www.instagram.com/hm_digitalgroup
https://www.facebook.com/HMDigitalGroup
https://uk.linkedin.com/organization-guest/company/hmdigitalgroup