Couverture de Growth Signals — Lessons on Startup Marketing

Growth Signals — Lessons on Startup Marketing

Growth Signals — Lessons on Startup Marketing

De : Utkarsh Rai
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 What's a growth signal? It's a sign to thrive and proliferate. For businesses, it's their reason to exist. How's the growth signals podcast different? It is a show to help startup founders and marketers get curious about scale. Here, we'll not talk about ideas but questions to ask yourself when struggling to grow. This podcast is to help you think about marketing the right way. We’ll cover strategies, learnings, and experiments that didn’t scale. Things that I learned the hard way during my time at Mettl, VWO, and Airmeet. All that, in weekly 10-minute episodes on growth marketing.Utkarsh Rai Economie Marketing et ventes
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    Épisodes
    • How To Write a Winning Brand Story

      How To Write a Winning Brand Story
      Jun 25 2021

      In this episode, we’ll talk about brand stories and everything you need to build one.

      By the end of this episode, you’ll:

      • Know the essentials of building a brand early on
      • Realize how top businesses curate their brand through storytelling
      • Learn about different story arcs to write your brand story


      Music Credit:Too Cool by Kevin MacLeod
      Link: https://incompetech.filmmusic.io/song/4534-too-cool
      License: https://filmmusic.io/standard-license
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      9 min
    • How To Build a Culture of Experimentation at Work

      How To Build a Culture of Experimentation at Work
      Jun 19 2021

      In this episode, we’ll talk about how you can unlock growth through experimentation.

      By the end of this episode, you’ll:

      • Understand ways to become an experimentation driven organization
      • Learn about which data you can refer to minimize the risk of failure
      • Know about the trade-offs you would need to make to prioritize better

      Music credits: Too Cool by Kevin MacLeod
      Link: https://incompetech.filmmusic.io/song/4534-too-cool
      License: https://filmmusic.io/standard-license
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      10 min
    • How To Market Your Business On Social Media

      How To Market Your Business On Social Media
      Jun 11 2021

      In this episode, we’ll discuss where you should be building your communities and how.

      By the end of this article, you’ll:

      • Know which social platforms are right for you and why
      • Learn how to get noticed by your audience
      • Understand how your competitors are engaging their communities
      • Start rationalizing your social media efforts.


      Music Credits: Too Cool by Kevin MacLeod
      Link: https://incompetech.filmmusic.io/song/4534-too-cool
      License: https://filmmusic.io/standard-license
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      12 min
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