From 2 to 45 Employees—Built on QBRs & vCIOs
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In this episode, John (CEO of Core Managed) breaks down how he scaled his MSP from 2 to 45 employees by leaning into QBRs (now TBRs), building a true vCIO process, standardizing aggressively, and investing 12–15% of MRR into strategic advisory. Instead of upselling during reviews, he focused on lifecycle management, proactive work, and retention — and the results snowballed.
If you want predictable growth, better engineers, lower chaos, and clients who stay for the long haul, this conversation is a must.
Chapters:
0:00 - Intro
1:42 - Starting his MSP
21:00 - Transitioning to managed services
26:03 - What does he attribute to his growth
33:27 - The Importance of QBRs and a VCIO
1:03:41 - Losing 6 people in one year
1:08:59 - MSP Titan Questions
Connect with Damien and Jon:
Damien - https://www.linkedin.com/in/dstevens
Jon - https://www.linkedin.com/in/jonwright3/
📺 Watch on YT: https://www.youtube.com/@mspmindset
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