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In this Built Local Podcast episode, Clay Lawrence interviews Bryan from Doo Doo Patrol in Anthem (Northern Phoenix) to break down how he launched on February 10 and grew to 179 recurring clients in under a year. Brian shares the exact systems he used to generate leads, follow up automatically, and build a brand that stands out in a local service business.

They cover what is working right now for pet waste removal businesses, including Facebook lead form ads, consistent posting in local Facebook groups, and how Brian uses GoHighLevel to run pipelines, automations, and even an AI chatbot that is closing customers while he is out scooping yards.

If you are building a home service business, starting a poop scooping route, or want a real world example of scaling with systems, this episode lays out the play by play.

https://doodoopatrol.com/
https://www.facebook.com/DooDooPatrol/?rdid=9dGgXsvp5cULvJ1k
https://www.instagram.com/doo_doo_patrol

What to Expect in This Episode

• Why Brian walked away from corporate after 27 years and bet on himself
• The launch plan he built while still working full time
• How he used Facebook ads plus daily Facebook group posting to grow quickly
• The follow-up process that turns leads into paying recurring customers
• How GoHighLevel pipelines, automations, and AI chatbots help close deals
• Upsells like deodorizing and sanitizing using Wysiwash
• Customer retention tactics, including communication, reliability, and “gate selfie” proof photos
• How Review Harvest helps automate Google reviews and support local rankings
• Brian’s plan to hit 400 customers by this time next year

Timestamp:
0:00 – Leaving a 27-year corporate career for poop scooping
0:26 – Meet Brian and Doo Doo Patrol in Phoenix
1:15 – Why he decided to bet on himself
2:08 – Preparing to launch while still working full time
2:49 – Official launch and transition period
3:38 – How the business grew fast early on
4:39 – Turning Facebook leads into customers
5:42 – Using GoHighLevel for follow up and automation
7:06 – Training AI to close leads automatically
8:15 – AI results while working in the field
8:56 – Monthly growth and client numbers
9:49 – Selling cars vs selling poop scooping services
10:49 – Common misconceptions about poop scooping
11:58 – Why pet waste removal is becoming normal
12:57 – Adding deodorizing and sanitizing upsells
14:10 – Creating ads and content consistently
16:00 – Branding trucks, uniforms, and logo
17:06 – Customer experience and retention strategies
18:36 – Reliability, communication, and consistency
20:03 – Growth goals for the next year
21:15 – Social media, SEO, and local search
22:16 – Review Harvest results and Google reviews
23:18 – Advice for new home service owners
24:33 – Final thoughts and encouragement