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Founder's Playbook

Founder's Playbook

De : Nelson Ferreira
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Founder’s Playbook is the ultimate guide for entrepreneurs looking to build their empires, become great leaders, and create a high-performance team. Hosted by Nelson, the founder and CEO of Vibez Creative, a 7-figure video podcast agency. This podcast dives into actionable strategies, hard-earned lessons, and the proven tactics behind the success of founders, CEO’s, experts, and entrepreneurs from various industries. Whether you’re just starting out or ready to take your business to the next level, Founder’s Playbook offers the insights you need to become an elite founder in the game of business and entrepreneurship.Founder's Playbook Direction Développement personnel Economie Management et direction Réussite personnelle
Épisodes
  • How an 8‑Figure Founder Uses Bitcoin Mining to Build Wealth
    Apr 13 2026
    Scale your business with a viral podcast system 👉 https://vibezcreative.com/viral-podcast-system-vsl-orgNelson sits down with William Wright, the 8‑figure founder behind Mining Store and Imperial Wealth, to break down the real economics, risks and advantages of Bitcoin mining for business owners. From tax strategy to global energy arbitrage, this episode exposes the parts of the industry most people never hear about.You’ll hear:◼️ How he went from banking consultant to running one of Australia’s biggest mining operations◼️ Why mining can outperform dollar‑cost averaging over the long term◼️ The tax advantages business owners use to reduce profit and build Bitcoin exposure◼️ The global shift from China to Ethiopia and what it means for miners◼️ The truth about virgin Bitcoin, non‑KYC wallets and sovereign control◼️ Why property may no longer be the best wealth vehicle for foundersTimestamps:00:00:00 Introduction00:01:14 - Welcoming William Wright: Entrepreneur and Bitcoin Miner00:02:10 - Transitioning from Traditional Finance to Bitcoin Mining00:03:19 - Recognizing the Opportunity in Bitcoin Mining00:05:14 - Starting Mining Store: From Hobby to Business00:05:34 - Scaling the Business: Moving Beyond Hand-Built Miners00:06:34 - Finding Cheaper Electricity: Mining Locations00:07:42 - Comparing Electricity Costs: Australia vs. Ethiopia00:08:59 - Manufacturing Miners: Sourcing from China00:09:18 - Understanding Bitcoin Mining00:10:10 - Mining vs. Buying Bitcoin: Key Differences00:11:32 - What is Virgin Bitcoin?00:12:25 - Tax Advantages of Virgin Bitcoin00:13:20 - The Anonymity of Mining Bitcoin00:14:27 - Holding Virgin Bitcoin: Market Perception00:15:27 - Advantages of Bitcoin Mining for Business Owners00:16:30 - Tax Benefits and Cost Reductions through Mining00:17:41 - Understanding Bitcoin Mining Rewards00:18:18 - Comparing Returns: Mining vs. Buying Bitcoin00:20:06 - Navigating Market Volatility in Bitcoin Mining00:21:13 - Surviving the 2018 Bitcoin Market Crash00:23:16 - Recognizing the Growth of Cryptocurrency00:25:58 - Challenging the Property Investment Mindset00:28:00 - Exploring Different Ways to Acquire Bitcoin00:30:43 - Utilizing Different Entities for Bitcoin Purchases00:32:45 - Building a Business Treasury with Bitcoin00:33:20 - Loaning Against Bitcoin: A Tax Strategy00:34:06 - Customer Acquisition Strategies for Mining Store00:35:32 - The Importance of Content Creation00:37:10 - This or That Segment: Quickfire QuestionsFollow Nelson:https://www.instagram.com/thenelsonferreira#https://www.tiktok.com/@thenelsonferreira https://www.linkedin.com/in/thenelsonferreira/ Follow William Wright:https://www.instagram.com/cryptocoachwillhttps://www.tiktok.com/@iw.cryptohttps://www.facebook.com/cryptocoachwillwrighthttps://www.linkedin.com/in/william-wright-63a9b9116/Learn how thousands have built a proven cryptocurrency portfolio, book a call here: https://imperialwealth-services.com/crypto-consultation-ccw-ytDISCLAIMERThis content is for educational and informational purposes only. This is not financial, investment, tax, or legal advice. Bitcoin and cryptocurrency investments carry significant risks including market volatility and potential loss of capital. Superannuation and tax strategies vary by individual circumstances. Past performance does not guarantee future results. Always conduct thorough research and consult with qualified financial advisors, tax professionals, and legal experts before making investment or retirement decisions. Individual results depend on personal circumstances, market conditions, and investment strategy.
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    58 min
  • His Plan To Go From $1M A Month To $30M A Year
    Mar 29 2026

    Scale your business with a viral podcast system 👉 https://vibezcreative.com/viral-podcast-system-vsl-org

    In this new episode, Nelson sits down with Rhys Livingstone, the founder behind two multi 7‑figure companies and the mentoring business now targeting a leap from $10 million to $30 million in the next 12 months. This conversation breaks down the uncomfortable decisions and the math that drives that kind of scale.

    You’ll hear:

    ◼️ Why the info space is collapsing under low trust and bad products

    ◼️ The two traits Rhys sees in every founder who actually reaches seven figures

    ◼️ The moment Alex Hormozi told him he wasn’t focused enough

    ◼️ The math model that exposed every bottleneck in his business

    ◼️ How he built a product clients can make back fast

    ◼️ The mindset shift that let him step out of a multi seven‑figure company

    Timestamps:

    [00:00:00] Introduction

    [00:02:03] Focus and care in business.

    [00:05:06] Character is currency.

    [00:09:05] Gamifying client engagement strategies.

    [00:12:09] Exit strategy for business success.

    [00:13:24] Business growth without the founder.

    [00:18:36] Mentoring and business growth.

    [00:22:38] High-level mentorship execution strategy.

    [00:24:40] Hormozi's caring nature revealed.

    [00:27:43] Less weird than I thought.

    [00:30:35] Workshops and in-person connection.

    [00:32:41] Positive manipulation in business.

    [00:36:15] Workshop challenges and solutions.

    [00:39:36] Customer journey in workshops.

    [00:41:22] Workshop conversion rates.

    [00:44:19] Engagement through humour and relatability.

    [00:48:02] Team selection for success.

    [00:52:02] Team loyalty and leadership.

    [00:54:02] Gift of a Rolex.

    [00:56:13] Content strategy and audience engagement.

    [01:01:35] Vanity metrics vs. real conversions.

    [01:03:40] Scammers in the coaching industry.

    [01:07:11] Batching content for efficiency.

    [01:10:59] No one will care as much.

    [01:12:10] Cash flow and emotional burden.

    [01:18:52-01:19:14] Pricing is the answer.

    [01:21:18] Referral systems and client retention.

    [01:24:16] Churn and retention strategies.

    [01:25:52] Delivering a good service.


    Follow Nelson:

    https://www.instagram.com/creatornelson

    https://www.tiktok.com/@thenelsonferreira

    https://www.linkedin.com/in/thenelsonferreira/


    Follow Rhys Livingstone:

    https://www.instagram.com/rhyslivingstone/

    https://www.youtube.com/@UNDENIABLESHOW


    See if Rhys can help you:

    https://undeniablementoring.com/vsl-workshop-page https://form.typeform.com/to/l0pfSngD?typeform-source=www.rhyslivingstone.com


    DISCLAIMER

    This content is for educational and informational purposes only. This is not financial, investment, tax, or legal advice. Bitcoin and cryptocurrency investments carry significant risks including market volatility and potential loss of capital. Superannuation and tax strategies vary by individual circumstances. Past performance does not guarantee future results. Always conduct thorough research and consult with qualified financial advisors, tax professionals, and legal experts before making investment or retirement decisions. Individual results depend on personal circumstances, market conditions, and investment strategy.

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    1 h et 27 min
  • From $350k in Debt to $1.5M/Month Business
    Mar 6 2026

    Scale your business with a viral podcast system 👉 https://vibezcreative.com/viral-podcast-system-vsl-org

    🔗 TAKE ACTION:

    Book your demo: https://vibezcreative.com/viral-podcast-system-vsl-org

    In this new episode, Nelson sits down with Brandon Willington, founder of Where U? He went from $350,000 in debt to a $1.5 million per month business in under a year.

    In this episode they break down:

    ◼️ How he ended up owing hundreds of thousands to the ATO and Amex

    ◼️ The brutal decisions he had to make to keep the company alive

    ◼️ The moment he realised his entire business model was upside down

    ◼️ Why one offer quietly outperformed everything else he was selling

    ◼️ The exact shift that took him from survival mode to explosive growth

    Timestamps:

    00:00:00 Introduction

    00:01:48 - Journey to $1.5 Million per Month

    00:02:09 - Initial Business Mistakes and Debt Accumulation

    00:03:12 - Wages to Revenue Ratio Issues

    00:06:03 - Motivation to Overcome Debt

    00:07:27 - Breaking Down the Debt

    00:10:35 - Profit Margins and Pricing

    00:11:52 - Firing and Redundancies

    00:18:35 - Switching to Done-With-You Model

    00:19:11 - First 30 to 90 Days After the Switch

    00:22:27 - Scaling to $1 Million per Month

    00:24:11 - Challenges in Hiring Ad Specialists

    00:25:37 - Importance of Being in the Right Rooms

    00:26:07 - Choosing In-Person Workshops

    00:28:28 - Post-COVID Trends and In-Person Engagement

    00:30:11 - Workshop Structure and Process

    00:32:07 - Success Rate and Challenges

    00:33:02 - Scaling Workshop Attendance

    00:35:15 - Legacy Done-For-You Clients

    00:35:41 - Key Factors for Scaling to Million Dollar Months

    00:37:23 - Managing Complaints and Maintaining Quality

    00:37:41 - Ad Spend and Return on Investment

    00:39:15 - Setting Trends and Competitor Challenges




    Follow Nelson:

    https://www.instagram.com/creatornelson

    https://www.tiktok.com/@thenelsonferreira

    https://www.linkedin.com/in/thenelsonferreira/



    Follow Brandon Willington:

    https://www.instagram.com/brandon.lyads/

    https://www.instagram.com/whereu.com.au/



    See if Brandon can help you:

    https://www.whereu.com.au/




    DISCLAIMER

    This content is for educational and informational purposes only. This is not financial, investment, tax, or legal advice. Bitcoin and cryptocurrency investments carry significant risks including market volatility and potential loss of capital. Superannuation and tax strategies vary by individual circumstances. Past performance does not guarantee future results. Always conduct thorough research and consult with qualified financial advisors, tax professionals, and legal experts before making investment or retirement decisions. Individual results depend on personal circumstances, market conditions, and investment strategy.


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    1 h et 20 min
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