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Finance of Football

Finance of Football

De : Asli Pelit and Michael LoRé & Frequency Machine
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Created and hosted by The Athletic's Asli Pelit and Michael LoRé, Finance of Football is a podcast focused on The Business of the Beautiful Game.


While football is the most popular sport on the planet, it hasn’t witnessed the same success in the United States … yet. But with the 2024 Copa América, 2025 FIFA Club World Cup, 2026 FIFA World Cup and 2028 Olympics coming to the country and continent, the money and interest in the game is expected to reach unprecedented heights and could be the catalyst that brings football to the forefront in the U.S.


Each episode, we not only discuss and debate the how, but, more importantly, the why around the biggest topics, themes and trends in football, particularly in the U.S., while being joined by guests who can lend their expertise and experience to the conversation.


Thanks for listening!


– Asli and Michael

© Asli Pelit & Michael LoRé 2025 Politique et gouvernement
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    Épisodes
    • The A-List Is Buying Women’s Soccer — Here’s Why

      The A-List Is Buying Women’s Soccer — Here’s Why
      Feb 11 2026

      What do Madonna and Giannis Antetokounmpo have in common?

      Women’s soccer.

      Asli Pelit and Michael LoRé break down the growing wave of celebrity attention and investment pouring into the women’s game — starting with Madonna being spotted at a Chelsea Women vs Tottenham youth match, supporting her daughters in the Spurs academy. When a global icon shines a spotlight on women’s soccer, it’s more than a family moment. It’s awareness, distribution, and commercial momentum.

      Then comes the financial headline: Giannis joining the ownership group of Chelsea Women alongside Alexis Ohanian. The deal values Chelsea Women at roughly $265 million, making it the most valuable women’s soccer club in the world. The hosts explore a larger trend — elite American athletes investing in English football, from JJ Watt and Tom Brady to Kevin Durant and LeBron James — and why celebrity ownership works when it’s authentic and trusted by supporters.

      It’s also a strategic play. Active athletes understand franchise valuations, media leverage, and the branding power they bring simply by attaching their name to a club. For women’s soccer — still fighting for investment parity and global visibility — that kind of crossover audience can be transformative. Fandom doesn’t get replaced; it expands.

      The conversation then pivots to the World Cup. With U.S. Immigration and Customs Enforcement confirming it will be part of tournament security, questions are already surfacing globally about safety, perception, and whether the U.S. feels welcoming to international fans. Add in the random ticket draw closing, resale prices climbing, and uncertainty around future sales phases — and the 2026 build-up is already chaotic.

      Michael shares his own failed ticket bid strategy, while Asli offers perspective from the Club World Cup, where late resale prices unexpectedly dropped. Will the World Cup follow the same pattern, or is it simply too big — and too global — for bargains to emerge?

      From record-breaking valuations in women’s soccer to mounting anxiety over access and affordability, this episode captures a pivotal moment in global football — where growth, celebrity influence, politics, and fan experience are all colliding at once.



      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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      18 min
    • The A-List Is Buying Women’s Soccer — Here’s Why

      The A-List Is Buying Women’s Soccer — Here’s Why
      Feb 11 2026
      What do Madonna and Giannis Antetokounmpo have in common?Women’s soccer.Asli Pelit and Michael LoRé break down the growing wave of celebrity attention and investment pouring into the women’s game — starting with Madonna being spotted at a Chelsea Women vs Tottenham youth match, supporting her daughters in the Spurs academy. When a global icon shines a spotlight on women’s soccer, it’s more than a family moment. It’s awareness, distribution, and commercial momentum.Then comes the financial headline: Giannis joining the ownership group of Chelsea Women alongside Alexis Ohanian. The deal values Chelsea Women at roughly $265 million, making it the most valuable women’s soccer club in the world. The hosts explore a larger trend — elite American athletes investing in English football, from JJ Watt and Tom Brady to Kevin Durant and LeBron James — and why celebrity ownership works when it’s authentic and trusted by supporters.It’s also a strategic play. Active athletes understand franchise valuations, media leverage, and the branding power they bring simply by attaching their name to a club. For women’s soccer — still fighting for investment parity and global visibility — that kind of crossover audience can be transformative. Fandom doesn’t get replaced; it expands.The conversation then pivots to the World Cup. With U.S. Immigration and Customs Enforcement confirming it will be part of tournament security, questions are already surfacing globally about safety, perception, and whether the U.S. feels welcoming to international fans. Add in the random ticket draw closing, resale prices climbing, and uncertainty around future sales phases — and the 2026 build-up is already chaotic.Michael shares his own failed ticket bid strategy, while Asli offers perspective from the Club World Cup, where late resale prices unexpectedly dropped. Will the World Cup follow the same pattern, or is it simply too big — and too global — for bargains to emerge?From record-breaking valuations in women’s soccer to mounting anxiety over access and affordability, this episode captures a pivotal moment in global football — where growth, celebrity influence, politics, and fan experience are all colliding at once.---For more, follow Asli and Michael on InstagramAsli - @brefootcontessaMichael - @michale.loreAnd follow the show…On Instagram - @financeoffootballpodOn Facebook - /financeoffootball---The Finance of Football, a Frequency Machine Podcast, is…Written, Hosted, and Produced by Asli Pelit and Michael LoRéEditing and Sound Design by Ryan HammondMixing and Mastering by Julian KwasneskiExecutive Produced by Ryan Hammond, Stacey Book and Avi Glijansky---Check out more of Frequency Machine’s podcasts - including Undercover Sports, a show about the wildest sports conspiracy theories, at frequencymachine.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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      18 min
    • 2026: MLS’s Biggest Year Yet?

      2026: MLS’s Biggest Year Yet?
      Feb 2 2026

      2026 should be the most important year in Major League Soccer history.

      MLS is coming off its strongest season ever, capped by a 2025 finale that delivered record global viewership and massive social engagement, underscoring the scale of the Messi Effect. With Lionel Messi’s contract extended through 2028 and the global soccer world increasingly focused on North America ahead of 2026, the league enters a pivotal stretch that could define its next era.

      In this episode of Finance of Football, Michael LoRé and Asli Pelit unpack what’s driving MLS’s momentum and whether the league is positioned to turn attention into permanence. They examine soaring team valuations, continued expansion interest, and why MLS now claims the youngest and most diverse fanbase among North American men’s professional leagues.

      The conversation looks at how Gen Z audiences consume soccer through highlights, social media, and athlete-driven storytelling, and why MLS’s international roster — with players representing more than 70 countries — gives the league a unique global advantage. They also discuss the significance of MLS’s Apple deal in expanding worldwide access and what a World Cup-driven halo effect could mean for the league in 2026 and beyond.

      As MLS approaches its 30th season with unprecedented visibility, the central question isn’t whether the league is growing, but whether this moment can permanently change soccer’s place in the American sports landscape.


      ---


      For more, follow Asli and Michael on Instagram


      Asli - @brefootcontessa

      Michael - @michale.lore


      And follow the show…


      On Instagram - @financeoffootballpod

      On Facebook - /financeoffootball


      ---


      The Finance of Football, a Frequency Machine Podcast, is…


      Written, Hosted, and Produced by Asli Pelit and Michael LoRé

      Editing and Sound Design by Ryan Hammond

      Mixing and Mastering by Julian Kwasneski

      Executive Produced by Ryan Hammond, Stacey Book and Avi Glijansky


      ---


      Check out more of Frequency Machine’s podcasts - including Undercover Sports, a show about the wildest sports conspiracy theories, at frequencymachine.com


      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
      Afficher plus Afficher moins
      19 min
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