Annie and Nick reunite to talk about Annie’s new company/vanity project, Kraum. Reporting in live from launch day, Nick grills Annie on how Kraum came to be. Also discussed: Nick’s clandestine project, famous people.

This episode is brought to you by Kraum, Inc.

Shop the Micro Brush Collection only at kraum.co.

Also, it’s me, Annie. I touch on this in the episode, but I want to say it here, too: thank you all for every little bit of support and encouragement on Kraum. Even as small as liking something I post, or thinking a happy thought. I have been very touched and it’s been so energizing, probably more helpful than you even realize.

That’s all for now! Send me any questions on Kraum, I love talking about it.

-Annie

This week we discuss the darkest social media platform, LinkedIn and the LinkedIn-ification of Substack.

Plus —

Is Annie a b***h? Nick weighs in.

Coffee with your cosmetics? We question why every single brand must now open a cafe.

Sound off in the comments, let’s hear it!

First: an enthralling discussion on Nick’s Invisalign journey.

Then: we hear from the #LEAVEGLOSSIERALONE movement as the precious brand gears up to launch a new fragrance. [link: Glossier’s New Exit Strategy via Puck News]

Also:

MAC creative director Drew Elliott (@drewpsie; formerly of Paper Magazine, “America’s Next Top Model”) leaves Lauder to go to A…