Join filmmakers Richard Pierce and Anton Leech as they expose the disturbing lifecycle of captive-bred lions born on farms, raised for tourist interactions, shot in canned hunts, and ultimately exported as bones for international markets.

This conversation examines:

* How lion farming operates as a commercial supply chain rather than conservation.

* The role of canned hunting in providing a lucrative end-point for farmed lions.

* The export and sale of lion bones to meet global demand, particularly for traditional medicine and luxury products.

* The welfare crisis faced by captive lions from birth to slaughter.

* The misleading narratives used to justify farming and canned hunts as conservation tools.

* The environmental and ethical consequences of commodifying lions as products rather than protecting them as wildlife.

Richard and Anton share insights from their investigation, revealing an industry that breeds lions not for preservation, but profit fuelled by tourism, trophy hunters, and the international bone market.

This conversation is essential for anyone concerned with wildlife exploitation, policy reform, ethical tourism, and the urgent need to dismantle lion farming and the trade it feeds.

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